Mumbai: Ambrane India, one of the largest Make in India, mobile Accessories brands, hired Actress Nidhi Agerwal as its Brand Influencer. Ambrane has launched on a path to extend its digital presence further and generate compelling content for its audience, based on the concept that digital platform are the greatest method to engage with customers now and in the future.
Ambrane remains the first Indian mobile accessories brand with a robust online presence. The brand is constantly seeking new and unique ways to connect consumers Online & have a stronger connection with the new-age audience. Nidhi, who rose to prominence via her massive stays, is now a household name. Her passion for the work has resonated with millions across the country, and her huge popularity reflects Ambrane’s growth trajectory and positioning in the minds of the customers. The association is very much in line with Ambrane’s new brand identity and is an excellent match for the company’s goal of creating high decibel visibility and connecting with its consumers on the digital space.
“This is a first-of-its-kind collaboration by Ambrane for the digital content for our customers. With her incredible following and affability on social media, Nidhi is the perfect face for Ambrane’s digital marketing initiatives,” says Ashok Rajpal, CEO & Founder, Ambrane India. “We believe Nidhi encapsulates all the qualities that our brand stands for and will enable our customers to have a better connect with our products. Engaging with her youthful social media fan base is an attempt to broaden our young consumer base”, he further added.
Speaking on the association, Nidhi Agerwal said, “I am proud to partner with an Indian Tech brand – Ambrane. I am excited to build some powerful content and build the strong #AmbraneAlly. With the engaging content, we aim to trickle the brand message #ThereforeAmbrane that has dared to break the stereotypes and aspire many others”.
Among the wide product portfolio of Ambrane, Nidhi shall be endorsing Ambrane Power Banks and Audio products. Being one of the proficient Make in India brands, the actress’s partnership strengthens the brand’s narrative. Perpetuating Ambrane’s tech-savvy ethos, Nidhi shall be seen in a series of campaigns and ads across digital platforms and other mediums.