Mumbai: Hero MotoCorp publishes is presenting its first-ever magazine on Instagram – presenting #XMag, a magazine for Xpulse 200 adventurers in collaboration with BC Web Wise. It celebrates all the riders who found their purpose riding the Xpulse 200 and documenting their adventures online.
The world of biking is diverse – there are those who aim for top speeds, those who cruise the day away, and those who get messy in the wild. And yet, the one place where they’re all together is in the pages of auto magazines.
While the pandemic has pushed us into consuming digital content, there hasn’t been an adequate replacement for auto mags. The look, the feel, has not been replicated. Until now.
Launching India’s first-ever magazine on Instagram – presenting #XMag, a magazine for Xpulse 200 adventurers. It celebrates all the riders who found their purpose riding the Xpulse 200 and documenting their adventures online.
The #XMag features such heroes, expert tips from India’s greatest riders, a collection of new trails to try, as well as a candid corner for the most beautiful shots.