Zee Keralam, which entered the Malayalam GEC category two and a half years back, has joined the Top 5 Channels in the Malayalam category within a short span of time.
With the Broadcast Audience Research Council’s (BARC) Week 17 data release, Zee Keralam has claimed the second spot for 2 consecutive weeks in Kerala and Kerala Urban market.
In Week 17, Zee Keralam had an AMA (Average Minute Audience) of 245.24.