BARC India data for week 3 for the rankings of the Top 10 Brands and Advertisers across all genres and all platforms.
Brands:
LUX tops the chart with the highest number of insertions in week 3, followed by Amazon on the 2nd spot. Dettol on the 3rd spot, Trivago on the 4th spot and Lifebuoy on the 5th spot. The 6thand 7th spot on this category is been secured by Surf Excel and Dettol Antiseptic respectively. For the last 3 spots in this category, we have Almond Board of California, Honda SP 125 and Moov.
Advertisers:
For the top 10 advertisers, the list starts with Hindustan Lever Ltd. leading the category, RECKITT BENCKISER (INDIA) LTD on the 2nd spot. ITC Ltd on the 3rd spot followed by Brooke Bond Lipton India Ltd on the 4th spot and Cadbury India Ltd. on the 5th spot.Wipro Ltd on the 6th spot, along with Ponds India on the 7th spot. Amazon, Smithkline Beecham, and Godrej Consumer Products Ltd. are the advertisers that have managed to secure the last three spots on this category.