Mumbai: RC&M one of India’s largest experiential marketing solution providers has fetched a Gold and Bronze at the ACEF (Asian Customer Engagement Forum). The GREY RC&M team were honoured at the award show held today at the Westin, Mumbai.
The agency won awards for two campaigns:
- GOLD for Duracell Durathon Mumbai ’18 in ‘Events & promotions – Best use of Emotional connect’ category &
- BRONZE for Total Lubes ‘Keep your engine Younger for Longer’ campaign in ‘BTL activation – Innovations’ category
Santosh Nair, Vice President, Business & Strategy, GREY RC&M, Mumbai said, “It is a proud moment for the entire GREY RC&M to be winning at ACEF. While with the Durathon Mumbai ’18 event we got families bonding and connecting well with the brand’s core proposition of longevity, Total Quartz focused on Retailers & mechanics by engaging them with innovative digital games to drive the technologically superior positioning of the brand”