Mumbai: SBI Life Insurance, one of the leading players in the insurance space and WATConsult, the digital and social media agency from Dentsu Aegis Network India, takes ahead the brands recently launched, #MainSeHum ka kadam to the digital space. They have launched a new digital video commercial featuring the soon-to-be parents, Neha Dhupia and Angad Bedi sharing their #MainSeHum journey.
The story revolves around the transition from being a single individual to a responsible family member. The campaign urges consumers to take #MainSeHum ka kadam and protect their family.
Credits:
Brand: SBI Life Insurance
Agency: WATConsult
Director: Rushil Byala
Assistant Director: Shara Ahmed
Script: Vedansh Shrivastava & Rushil Byala
Executive Producer: Aayush Dua
Production Manager: Ayub
D.O.P: Amogh Deshpande
Chief AC: Dinesh Acharya
2nd OP: Siddharth Sathyajit
Gaffer: Shantanu
Art Director: Nikita Verma
Costume: Meher Ahmed
Assistant 1: Vishwa Hemani
Assistant 2: Neha K Sharma
Makeup: Billy Manik and team
Sound Recordist: Mangesh
Offline Editor: Divyashree Samantaray
Colourist: Sebastian