Hyderabad: Star India’s Telugu entertainment channel Star MAA has recent launch new reality property Sixth Sense that was hosted by popular TV Personality Ohmkar. With its path-breaking trivia’s, the show has triggered huge expectations among the Telugu Audience. It seems Sixth Sense has apparently lived up to their expectations as it registered a record opening with whooping numbers that has driven the channel to top the charts in Telugu GEC Space by registering 185 Mn impressions in Wk 14.
Sixth Sense, which is being aired between 9.30 pm to 10.30 pm during weekends, went on air on March 31st and received a fantastic response from the first episode with 8.4 Mn viewers and highest launch TVRs of 9.1 (7 for Saturday and 11.3 for Sunday episode). The first episode of Sixth Sense has witnessed the participation of popular Celebrity Couples Rajeev Kanakala and Suma.
Mr. Alok Jain, Executive Vice President and Business Head, Star Maa said “At Star Maa, we believe in entertaining our viewers with diverse and innovative programming. While we continue to dominate the prime time with our fiction, it has just been amplified further with the launch of our latest non-fiction Sixth Sense which marks the re-entry of Ohmkar as the anchor and producer. The stellar ratings of the show have helped Star Maa firm up its position even further. Be it the international format or home ground format, we have always created a unique presentation to our viewers.”
Apprantly, Star Maa has scored 771 GRPs in week 14 (AP/TS Urban 15+), which is 139 GRPs more than the No.2 Telugu GEC – Zee Tamil. Gemini TV stood at No. 3 with 544 GRPs and ETV Telugu at No. 4 with 514 GRPs.
Sixth Sense with Omkar was a first-of-its- kind show involving the unique senses of humans and explore their thinking abilities with minutely orchestrated nuances between the host and participating celebrities. The talented host Omkar himself directs the show and ace cinematographer Diwakar has been roped in as the DOP of the show.
The show has seen a wave of positive feedback. Millions of viewers, including some celebrities have expressed Ohmkar’s timing and mannerism and their breathe taking experience on the show. Many of them took their Twitter handle to express their positive opinion about the show.