Mumbai: Shemaroo Entertainment’s first of its kind Gujarati subscription based video-on-demand (VoD) service Relamchhel available on Airtel Digital TV, celebrates the 62nd birthday of the biggest superstar of Gujarati theatre and cinema, Siddharth Randeria on December 17th. With over 12,000 live performances and 70 theatre productions in a career spanning 45 years, Siddharth Randeria is the most successful theatre personality in the Gujarati entertainment industry, whose influence transcends theatre to other mediums including television and films.
As a run-up to the stars’ birthday, Relamchel will telecast 13 of his best plays between 12th to 17thDecember which include the record breaking Carry on Lalu, Gujjubhai Ne Golmaal, Gujjubhai E Gaam Gajavyu amongst others and culminate this week long celebration with an exclusive one hour interview of the actor on Sunday December, 17th. In this free-wheeling conversation Siddharth will take the audiences down memory lane and share interesting and never heard of anecdotes from his personal and professional life. This doesn’t end here, Shemaroo entertainment has also organized a live interaction on Facebook with his fans from world over, to give them an opportunity to wish the superstar on his birthday!
Relamchel, powered by Shemaroo is a premium family entertainment service which gives the Gujarati theatre artists a platform to be watched by millions. Shemaroo Gujarati has a vast content library spanning films, music videos and plays and it is now one of the largest digital platform for premium Gujarati entertainment with a subscriber base of 4.3 lac on its Youtube channel and over 7 lac likes on its official Facebook page.