Bangalore: Sun TV Network has appointed Ganesan Munuswamy as its National Sales Head for its Kannada GEC Udaya TV.
With his new assignment with Sun TV Network Ganesan Munuswamy makes a comeback to Broadcast Media from Advertising domain. Prior to this he was associated with Madison World as Senior Vice President since Jan 2016.
Ganesan will be responsible for driving the ad sales revenue of Udaya TV from clients and agencies across the country. He will be re-locating from Mumbai to Bangalore.
He has dual specialization in Business development and revenue generation function in both Broadcast Media and Advertising Media. He ventured in to TV Media through his association with Maa TV as Vice President – Sales during Aug 2011 to Nov 2015.
After quitting Maa TV he joined Madison World as SVP. He also had six years of stint with GroupM in Strategic Procurement and revenue growth function.
He started off with FCB Ulka’s Interface Communication as Media Buyer. He worked for various brands like Henkel, GSK, PepsiCo, Lenovo and UB Group.
Ganesh is an avid Movie watcher and a Movie critic too.