Mumbai : H2O Media has partnered with Middle East based Arabian Media Services, which exclusively markets the biggest Arabic network Middle east Broadcasting Corporation for their channel MBC Bollywood. MBC Bollywood broadcast’s South Asian content dubbed in Arabic or subtitled in Arabic; across the Middle East, Levant Region and North Africa.
MBC Bollywood is the leading mainstream entertainment channel focusing on Bollywood movies and other entertainment content which are dubbed or subtitled in Arabic catering to both the local Arab and Emirati audiences as well as expat South Asians. MBC Bollywood is available on all major DTH and cable platforms Free To Air across the Middle East and North Africa covering major markets like Saudi Arabia, the UAE, Egypt, Kuwait, Bahrain, Oman, Levant Region and North Africa. MBC Bollywood reaches out to more than 50 million households giving advertisers unprecedented reach and viewership numbers in these markets.
With this partnership, H20 Media focuses on providing a platform to Indian advertisers who are looking to connect with mainstream audience. “We are proud to have MBC Bollywood included in our bouquet of global channels. H20 Media Services aims not only to provide media reach in the international markets on large TV platforms but also to provide customized solutions to our advertisers” says, Mr. Jenish Shah, Sr. Vice President- International Ad Sales.
H2O handles monetization of the international beams of leading networks like Times Television Network, Willow Cricket and Glow TV. It comes from the lineage of Primetime Media Services which is one of the oldest independent media concessionaires in India.
Primetime has over 15 plus years of experience representing leading South Asian television networks for their international ad-sales.