Mumbai: The most followed and admired television actor, Sourabh Raaj Jain, popular as Lord Krishna, has stepped into the shoes of a radio show host with 92.7 BIG FM’s new show ‘Arth’. This spring, 92.7 BIG FM listeners are being introduced to the soulful voice of Sourabh Raaj Jain, as he takes them on a spiritual journey helping them to realize the true meaning of life. Adding to its line-up of distinctive programming concept year on year, 92.7 BIG FM, India’s largest and No.1 radio channel launched ‘Arth’. The show premiered on February 22nd and will air from 10pm-11pm, Monday-Friday, across 92.7 BIG FM’s 36 markets.
Announcing the show launch at an event held in Mumbai today, Sourabh Raaj Jain was seen at his candid best as he shared his experience of preparing to be a radio host for the first time ever. The actor with his vast experience across different genres of television now entertains and engages listeners on radio as a spiritual guru with ‘Arth’. Given the fast paced nature of life and in the process of moving ahead of each other, one tends to forget the reason behind their existence and the value of life. With Arth, the actor guides listeners in their quest for the true meaning of life.
The show airing on weekdays from 10pm-11pm helps listeners switch off from their daily routine into a state of tranquility while building a spiritual connect towards life. An amalgamation of love, hatred, anger and jealousy, the show explores all the emotions. In addition to a mix of retro and classic inspiring numbers, the show also narrates real life examples to make the context relatable and engaging for listeners
Talking about his new role, Sourabh Raaj Jain said, “Audience has given me immense love and support for the roles I played on screen. It’s my first stint with radio for which I am equally excited. I will be hosting a show which will not only motivate listeners but entertain them as well. It’s a huge responsibility and challenge to engage listeners through a medium where they can only listen to my voice and I look forward to it with great deligence.”