Mumbai: Happilo, a healthy snacking brand, has once again partnered with 1702 Digital as its Digital Agency of Record (AOR) to enhance its digital presence and strategies. This collaboration aims to drive the brand’s digital transformation, focusing on improving search rankings, user experience, and overall online visibility.
With an increasingly digital-first consumer base, Happilo is dedicated to creating a strong online presence through robust digital strategies and a high-performing website. This partnership marks an important step in their efforts to stay ahead in the rapidly evolving digital landscape and further solidify their position as a top brand in the healthy snacking industry.
Vikas Nahar, Founder of Happilo and former Shark on Shark Tank India, shared his excitement, stating, “Reengaging with 1702 Digital was a clear choice for us. Their cutting-edge business understanding of new-age brands and innovative approach to digital marketing has proven to drive visibility and conversions. We’re confident that our collaboration again will not only optimize traffic and visibility but also provide an exceptional user experience on our site and boost our media engagement.”
1702 Digital, renowned for its strategic digital marketing expertise, has helped numerous brands achieve long-term online success. The agency’s track record of creating high-impact online strategies has made it a go-to partner for businesses across various industries.
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Mihir Joshi, from 1702 Digital, commented, “At 1702 Digital, we focus on long-term impact, and having Happilo return to us reinforces the value we bring to our partners. Our goal is to position Happilo as the leading name in healthy snacking by ensuring they rank higher in searches, offer a seamless online experience, and engage effectively through digital media. This collaboration will take their online presence to the next level.”
As consumer preferences shift towards online shopping for convenience and variety, this partnership between Happilo and 1702 Digital promises to have a lasting impact on the brand’s digital footprint and drive its growth in the competitive market. The companies are now poised to create a dynamic and impactful online strategy, further establishing Happilo’s leadership in the healthy snacking category.