AdLift secures SEO & Content Marketing Mandate for Relaxo Footwears
New Delhi: AdLift has been awarded the SEO and content marketing mandate...
INNOCEAN expands India footprint with Bengaluru office, targets AI-led growth and high-growth sectors
Mumbai: INNOCEAN, a global marketing communications company operating across 22 countries,...
Goafest 2026 brings back ‘Advertising Plays’ with expanded sports and wellness line-up
Mumbai: Goafest, jointly organised by the Advertising Agencies Association of India...
KPMG in India partners CleverTap to strengthen customer engagement and retention capabilities
Mumbai: KPMG in India has announced a strategic alliance with CleverTap...
Hisense India names Rahul Khanna as Head – Home Appliances
Mumbai: Hisense India has announced the appointment of Rahul Khanna as Head...
Inderpal Singh Jaggi elevated to Vice President at Shemaroo Entertainment
Mumbai: Shemaroo Entertainment Limited has promoted Inderpal Singh Jaggi to the...
pladis names Mohit Dutta as Country General Manager for India
Mumbai: pladis, the international snacking company behind brands such as McVitie’s and...
Aye Finance appoints Gaurav Seth as Chief Financial Officer
Mumbai: Aye Finance Limited, a leading fintech NBFC focused on providing...
Saina Group names Akhil T.J. as Chief Growth Officer to drive digital expansion
Mumbai: Saina Group, a media and entertainment companiy, has announced the...
Network18 appoints Anurag Iyer as CEO of Creator18
Mumbai: Network18 has announced the appointment of Anurag Iyer as Chief...
AI to drive next phase of personalised sports broadcasting: Ishan Chatterjee at SVG India Summit 2026
Mumbai: At the SVG India Summit 2026, Ishan Chatterjee, CEO –...
Bloomberg News wins 2026 Pulitzer Prize for Illustrated Reporting and Commentary
Mumbai: Bloomberg News has won the 2026 Pulitzer Prize for Illustrated...
Into Creative and My Organic Earth build culturally rooted innovation to support farmers in Latur district
Mumbai: My Organic Earth, a brand from VJ Organic Farms, in...
Samsung India, HYBE India launch ‘Show Them How It’s Done #withGalaxy’ to empower young female talent
Gurugram: Samsung India, in partnership with HYBE India, has rolled out its...
Adobe Express rolls out ‘Jhatphat Fatafat’ Campaign with Sunil Grover, highlights Airtel partnership
New Delhi: Adobe has unveiled its latest campaign for Adobe Express,...
Sun TV Shares Slide Up to 11% as Tamil Nadu Political Shift Spooks Investors
Chennai: Shares of Sun TV Network Ltd witnessed sharp selling pressure...
News18 India gears up for mega Counting Day Coverage with ‘Sabse Bada Dangal’ on May 4
Mumbai: With high-stakes results expected from West Bengal, Tamil Nadu, Keralam,...
Sony BBC Earth marks Sir David Attenborough’s 100th Birthday with Premiere of ‘Making Life on Earth: Attenborough’s Greatest Adventure’
Mumbai: Sony BBC Earth is celebrating the 100th birthday of David Attenborough...
Media Sales is Broken — Why Strategy, Not Inventory, Will Drive the Next Revenue Wave
Let me start with a blunt truth. Media sales, as we...
Vi Movies & TV enters Microdrama segment, partners Bullet Microdrama app for free offering
Mumbai: Vi Movies & TV, the content aggregator platform from telecom operator Vodafone Idea, has announced its entry into the fast-growing...
Prime Video to stream Love Insurance Kompany globally from May 6
Mumbai: Prime Video today announced the exclusive global streaming premiere of Love Insurance Kompany, set to debut on May 6. Directed by...
Prime Video announces ‘Obsession Is In Session’ event to strengthen young adult audience engagement
Mumbai: Prime Video has announced Obsession Is In Session, a new initiative marking the streamer's commitment to being the leading...
The Rise of Homegrown Beauty Brands in India
The Indian beauty industry is undergoing a substantial transformation. What was once controlled by international brands is now confronting a...
Beyond Compliance: How the DPDP Act Is Driving Smarter, More Contextual Customer Conversations
There is a conversation I keep having with brand and marketing leaders across India. It usually starts with anxiety —...
From Spectators to Participants: The Rise of Interactive Marketing in Sports and Gaming
Sports and gaming have always been built on engagement, bringing together communities, emotion, and sustained attention. However, the nature of...
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
Sponsored snaps drive 2.5x higher brand awareness than competitive in-feed platforms: Kantar and Snapchat
Mumbai: Snap Inc., in partnership with global marketing data and analytics leader Kantar, has unveiled new research highlighting a shift in...
India reaches 915 million internet users, gender split stands at 52% men and 48% women: Nielsen
Mumbai: Nielsen has reported that India’s internet ecosystem is entering a more mature phase, marked by deeper digital engagement and...
Meta hits $55B, Google Search outperforms by 5.4pp while YouTube trails expectations: WARC
Mumbai: Global advertising dynamics showed divergent momentum in the first quarter of 2026, with Meta outperforming expectations, Google Search delivering...
Bangla ZEE5 To Stream Dev-Subhashree’s Blockbuster Romantic Thriller Dhumketu
Kolkata: Bangla ZEE5 is set to stream Kaushik Ganguly’s blockbuster romantic thriller Dhumketu from 8th May, 2026. The movie presents megastar Dev, Subhashree Ganguly, Chiranjeet Chakraborty, Rudranil...
Network18 leads election coverage on YouTube, emerges No.1 in April 2026 with 5.5+ Billion overall YouTube views
Mumbai: Network18 has emerged as the No.1 news network on YouTube in April 2026, delivering over 5.5+ billion overall YouTube...
Kolkata Knight Riders ignite IPL 2026 with expansive OOH and multilingual branding campaigns
Kolkata: Kolkata Knight Riders (KKR) have rolled out an integrated branding campaign during the TATA IPL 2026 season, combining a high-impact...
Gnani.ai strengthens leadership bench to drive enterprise growth post Series B funding
Bangalore: Gnani.ai, India’s full-stack sovereign Voice AI platform, has announced the onboarding of eight senior leaders across key functions including...
ACT Fibernet partners with Spotify to offer complimentary premium access to customers
Bengaluru: ACT Fibernet, one of India’s leading wired internet service providers, has announced a strategic partnership with Spotify to enhance...
FTA Global unveils FTA.Visibility to track brand presence in AI-driven search
Mumbai: FTA Global has announced the launch of FTA.Visibility, an AI-powered tool designed to help marketers track, measure, and optimise brand presence...
Amagi launches In-Content Ads marketplace to drive CTV Performance at scale
New Delhi: Amagi has announced the launch of its In-Content Ads offering via the ADS PLUS marketplace, marking a strategic expansion...
AdCounty Media enters 9th year with BSE listing, accelerates product-led transformation
Mumbai: AdCounty Media India Ltd. has entered its ninth year in the AdTech ecosystem, marking a significant milestone with its successful...
Priya Bhatia joins Bidvid as Chief Revenue Officer – APAC
Mumbai: Bidvid has announced the appointment of Priya Bhatia as Chief Revenue Officer, APAC, and a member of its founding...
Ipsos appoints Alexandre Boissy as Deputy Chief Executive Officer
New Delhi: Ipsos has announced the appointment of Alexandre Boissy as Deputy...
Maserati marks 100 years of the Trident, celebrating racing legacy and Italian excellence
Modena: Maserati is commemorating a historic milestone in 2026, marking 100...
WPP Q1 2026 Revenue Falls Amid Client Losses and Market Pressures; Sees Stabilisation Under Elevate28 Strategy
Mumbai: WPP reported a decline in revenue for the first quarter...
Sridhar Ramanujam steps down from BrandcomPR after 28 years at the helm
Chennai: Marking the end of nearly three decades of leadership, Sridhar Ramanujam has announced his departure from BrandcomPR, the communications...
PRCompanion appoints Akansha Gupta and Priya Dhamija in leadership roles
New Delhi: PRCompanion, the communications and PR arm of Ethane Web Technologies, has announced the appointment of Akansha Gupta as Director,...
PRCAI awards AIPR 2026 certification to 47 emerging communications professionals
New Delhi: Public Relations Consultants Association of India (PRCAI) has announced the results of the Spring 2026 edition of its...
Sony Future Filmmaker Awards 2026 shortlists announced, Indian entries shine in non-fiction category
New Delhi: The Sony Future Filmmaker Awards has unveiled the shortlist for its 2026 edition, spotlighting emerging storytelling talent from...
Profit-Tusker Business Summit 2026 to spotlight South India’s growth potential in Kochi
Kochi: The third edition of the Profit-Tusker Business Summit, positioned as one of South India’s largest business conclaves, is set...
Fourth Dimension Media to host South India Media Summit 2026 in Hyderabad on September 28
Mumbai: Fourth Dimension Media Solutions has announced the upcoming edition of the South India Media Summit (SIMS) 2026, scheduled to...
KPMG in India partners CleverTap to strengthen customer engagement and retention capabilities
Mumbai: KPMG in India has announced a strategic alliance with CleverTap...
AdLift secures SEO & Content Marketing Mandate for Relaxo Footwears
New Delhi: AdLift has been awarded the SEO and content marketing mandate...
pladis names Mohit Dutta as Country General Manager for India
Mumbai: pladis, the international snacking company behind brands such as McVitie’s and...
ACT Fibernet partners with Spotify to offer complimentary premium access to customers
Bengaluru: ACT Fibernet, one of India’s leading wired internet service providers,...
Club FM Kerala brings electronic music mainstream with launch of ‘Club CULTR’ radio show
Kochi: Club FM Kerala has launched ‘Club CULTR’, its first dedicated electronic music radio show, marking a significant move to...
Ipsos appoints Alexandre Boissy as Deputy Chief Executive Officer
New Delhi: Ipsos has announced the appointment of Alexandre Boissy as Deputy...
Amagi launches In-Content Ads marketplace to drive CTV Performance at scale
New Delhi: Amagi has announced the launch of its In-Content Ads offering via the ADS PLUS marketplace, marking a strategic expansion...
Media Sales is Broken — Why Strategy, Not Inventory, Will Drive the Next Revenue Wave
Let me start with a blunt truth. Media sales, as we know it, is broken. Not because there is no...
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
The Rise of Homegrown Beauty Brands in India
The Indian beauty industry is undergoing a substantial transformation. What was once controlled by international brands is now confronting a...
JioStar and Sun Direct drive Pay TV adoption with large-scale outreach across UP and MP
Mumbai: JioStar, in partnership with Sun Direct, has concluded an extensive on-ground consumer outreach campaign across Uttar Pradesh and Madhya...
Vi Movies & TV enters Microdrama segment, partners Bullet Microdrama app for free offering
Mumbai: Vi Movies & TV, the content aggregator platform from telecom operator Vodafone Idea, has announced its entry into the fast-growing...
Bangla ZEE5 To Stream Dev-Subhashree’s Blockbuster Romantic Thriller Dhumketu
Kolkata: Bangla ZEE5 is set to stream Kaushik Ganguly’s blockbuster romantic thriller Dhumketu from 8th May, 2026. The movie presents megastar Dev, Subhashree Ganguly, Chiranjeet Chakraborty, Rudranil...
Sridhar Ramanujam steps down from BrandcomPR after 28 years at the helm
Chennai: Marking the end of nearly three decades of leadership, Sridhar Ramanujam has announced his departure from BrandcomPR, the communications...
Sony Future Filmmaker Awards 2026 shortlists announced, Indian entries shine in non-fiction category
New Delhi: The Sony Future Filmmaker Awards has unveiled the shortlist for its 2026 edition, spotlighting emerging storytelling talent from...
Online Gaming Rules 2026 Come Into Force, Industry Sees Structural Reset
Bengaluru: India’s gaming and esports industry has broadly welcomed the implementation of the Promotion and Regulation of Online Gaming Rules,...
