Avion India taps BlackCab Agency Network to lead digital and brand strategy
Mumbai: BlackCab Agency Network, a creative and branding agency, has been...
Liqvd Asia bags Digital Communications Mandate for Woodland
Mumbai: Liqvd Asia, the digital-first marketing agency known for blending creativity...
Concept Group launches its dedicated influencer marketing vertical Puzzle Media under Concept BIU
MUMBAI: With influencer marketing becoming central to how brands build trust...
KragBuzz Sports backs Namibia’s Loftie Eaton and Zane Green with gear for T20 World Cup 2026
Mumbai: KragBuzz Sports, an Indian cricket gear and athleisure brand, has...
Bioderma partners with Sonakshi Sinha to champion clinically proven skincare over viral trends
Mumbai: In a beauty landscape increasingly shaped by viral routines and...
Agilus Diagnostics launches TVC featuring Anil Kapoor to highlight transition from SRL Diagnostics
Mumbai: Agilus Diagnostics, one of India’s leading diagnostic service providers, has...
Delente Technologies appoints Samvrit Bhattacharya as Chief Business Officer
Mumbai: Delente Technologies Pvt Ltd, a consumer internet and AI-driven technology...
ekincare appoints Rupal Kumar as Head of Corporate Sales
Mumbai: ekincare, a personalised corporate health benefits platform in India, has...
Moglix names Animesh Srivastava as CTO to Lead Technology and AI Strategy
Mumbai: Moglix, a B2B commerce platforms, has appointed Animesh Srivastava as...
Zee Keralam launches ‘Why Not?’ campaign to encourage rethinking gender norms
Mumbai: Zee Keralam has launched a thought-provoking Women’s Day campaign titled...
SportVot unveils SportVot AI to transform and scale live sports production
Mumbai: SportVot, a global sports-tech company, has announced the launch of...
Star Jalsha brings Bigg Boss to Bengal; Sourav Ganguly to front the show
Mumbai: Bigg Boss is set to make its Bengali debut as...
Urban Ladder and Lowe Lintas launch city-first campaign built on regional insights
Mumbai: Furniture brand Urban Ladder has partnered with creative agency Lowe...
Sunfeast Marie Light launches #MarieLightMode campaign featuring Jyothika to encourage couples to disconnect from phones
Mumbai: Sunfeast Marie Light, the biscuit brand from ITC Ltd, has...
Titan Raga launches a campaign encouraging women to reclaim time for themselves
Mumbai: Titan Raga, the women’s watch brand from Titan Company Limited,...
COLORS launches new primetime drama ‘Do Duniya Ek Dil’, blending romance with cybercrime awareness
Mumbai: COLORS has launched its new primetime drama Do Duniya Ek...
Times Now Navbharat tops Hindi news OTS at 98.47%, Republic TV leads English segment: Chrome DM Week 8’26 Report
Mumbai: Chrome DM has released its latest Opportunity to See (OTS)...
Zee Kannada to premiere new fiction drama ‘Krishna Rukku’ on March 9
Bengaluru: Zee Kannada has announced the launch of its new fiction...
Serving Content That Informs, Entertains, and Enriches Bharat: Ravanan N on Oneindia’s Core Vision
Ravanan N, CEO of Oneindia and Executive Director at Dailyhunt, is...
Ind–Eng T20 World Cup Semi-Final Sets Global Streaming Record with 65.2 Mn Concurrent Viewers on JioHotstar
Dubai: The ICC Men’s T20 World Cup 2026 continues to rewrite records in sports broadcasting and digital streaming, with the...
Prime Video announces March 13 global premiere for Tamil Original comedy-drama ‘Local Times’
Mumbai: Prime Video has announced March 13 as the global premiere date for its upcoming Tamil Original comedy-drama series Local...
Magali Huot Joins Netflix as Director of Games Marketing, Mainstream Games
Mumbai: Streaming giant Netflix has appointed Magali Huot as Director of Games Marketing, Mainstream Games, further strengthening its push into...
The Future of Creative Agencies: Hybrid Models That Combine Tech, Strategy & Production
The current creative agency structure is undergoing a structural reset and now is changing. For decades, the operating model was...
In a World of Deepfakes and Cloned Voices, Listening Late Is a Brand Risk
Deepfakes, cloned voices and synthetic content are no longer experimental curiosities confined to research labs, they have now become mainstream...
How AI-Powered Storytelling Is Reshaping Advertising Creativity and Production Economics in India
For decades, advertising creativity in India has followed a familiar rhythm. A strong idea. A long production cycle. Heavy budgets....
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
Indians support women’s equality but traditional gender roles persist: Ipsos survey
Mumbai: A new global study by Ipsos reveals that Indians broadly support gender equality while continuing to hold on to...
MRSI hosts 7th Golden Key Awards, honouring excellence in market research and insights
Mumbai: Market Research Society of India (MRSI) celebrated excellence in the market research and insights industry at the 7th edition...
48% of customers say lack of empathy in service interactions is their biggest frustration: ServiceNow’s Third CX Report
Mumbai: ServiceNow has released its Third Customer Experience (CX) Report, revealing that service inefficiencies and fragmented platforms are significantly impacting...
Lokmat Media Group Announces Lokmat Maharashtrian of the Year Awards 2026
Mumbai: Lokmat Media Group has announced the upcoming edition of the Lokmat Maharashtrian of the Year (LMOTY) Awards 2026, a...
Subedaar Goes Global! Anil Kapoor’s Power-Packed Drama Lights Up the Iconic Times Square
Mumbai: Prime Original movie Subedaar is taking Indian storytelling to the global stage. Kicking off this global showcase, the recently...
Business Today Golf 2025–26 Wraps Up in Mumbai, Reinforcing Its Legacy as India’s Premier Corporate Golf Tournament
Mumbai: Business Today Golf, India’s premier corporate golfing platform, concluded its landmark 26th edition with a grand finale tee-off in...
Fiona D’Souza, Jinal Jhaveri and Arjun Banerjee take on expanded roles at Collective Artists Network
Mumbai: Collective Artists Network has unveiled a new leadership structure for its talent management business as part of its next...
Collective Artists Network, Rhea Chakraborty launch AI avatar ‘Mishty’ built with Galleri5
Mumbai: Collective Artists Network has partnered with Rhea Chakraborty to introduce Mishty, an AI-powered digital avatar developed in collaboration with...
Inega and The Artists Project unite to form integrated creative talent management platform
Mumbai: Inega and The Artists Project (TAP) have announced a strategic merger to form a unified creative artist management alliance...
BARC India, Nielsen launch ‘BARC | Nielsen ONE Ads’ to enable unified cross-media advertising measurement
Mumbai: Broadcast Audience Research Council India (BARC India) has partnered with Nielsen to introduce BARC | Nielsen ONE Ads, a...
Meta simplifies Ad measurement framework to align social-first advertising with clearer attribution
Mumbai: As digital advertising increasingly shifts toward social platforms, Meta has announced a series of updates aimed at simplifying ad...
Luma introduces AI Agents that execute end-to-end creative work across text, image, video and audio
Mumbai: Luma today announced the launch of Luma Agents, a new class of AI collaborators capable of executing end-to-end creative...
Jumeirah and Soursop launch global cultural platform showcasing contemporary Arab creativity
Global: Jumeirah has partnered with creative studio Soursop to launch a...
Formula 1 and Disney extend ‘Fuel the Magic’ collaboration ahead of 2026 season
Mumbai: Formula 1 and Disney have announced the continuation of their...
Shruthi Subramanian named D&AD 2026 Jury for Writing for Advertising
Chennai: Shruthi Subramanian, Associate Creative Director at Amsterdam-based LePub, has been...
Somerset Indus Capital Partners names SPAG FINN Partners as Strategic Communications Partner
Mumbai: Healthcare-focused private equity firm Somerset Indus Capital Partners has appointed SPAG FINN Partners as its strategic communications partner. The...
PR Professionals marks International Women’s Day with ‘Turning the Tables’ initiative at Sheroes Hangout Café
New Delhi: PR Professionals (PRP), an integrated communications firm and the flagship company of the PRP Group, marked International Women’s...
Redhill and BHM Holdings announce strategic partnership to build Asia–Africa communications corridor
Singapore: Redhill, an independent communications agency, and BHM Holdings, Africa’s leading integrated communications group, have entered into a landmark strategic...
Super Chennai unveils ‘Super Chennai Manifesto 2026’ to build a global, resilient and future-ready city
Mumbai: Super Chennai, a citizen-led city branding and civic engagement movement, has unveiled the Super Chennai Manifesto 2026, a comprehensive...
Aruna Sairam headlines the inaugural Super Chennai Arattai and is honoured as ‘Icon of the Month’
Chennai: The inaugural edition of ‘Super Chennai Arattai’ brought together music lovers and cultural enthusiasts for an intimate interaction with...
Wizcraft Entertainment Agency launches ‘Talent For All’ global talent sourcing & booking division
Mumbai: Wizcraft Entertainment Agency has announced the launch of Talent For All (TFA), a new global business division focused on...
KragBuzz Sports backs Namibia’s Loftie Eaton and Zane Green with gear for T20 World Cup 2026
Mumbai: KragBuzz Sports, an Indian cricket gear and athleisure brand, has...
Avion India taps BlackCab Agency Network to lead digital and brand strategy
Mumbai: BlackCab Agency Network, a creative and branding agency, has been...
Delente Technologies appoints Samvrit Bhattacharya as Chief Business Officer
Mumbai: Delente Technologies Pvt Ltd, a consumer internet and AI-driven technology...
Collective Artists Network, Rhea Chakraborty launch AI avatar ‘Mishty’ built with Galleri5
Mumbai: Collective Artists Network has partnered with Rhea Chakraborty to introduce...
Private FM Radio Ad Revenue Rises to ₹419.29 Crore in Q3 FY26 Despite Drop in Channels: TRAI
New Delhi: India’s private FM radio industry recorded a rise in advertising revenue in the quarter ended December 31, 2025,...
Jumeirah and Soursop launch global cultural platform showcasing contemporary Arab creativity
Global: Jumeirah has partnered with creative studio Soursop to launch a...
BARC India, Nielsen launch ‘BARC | Nielsen ONE Ads’ to enable unified cross-media advertising measurement
Mumbai: Broadcast Audience Research Council India (BARC India) has partnered with Nielsen to introduce BARC | Nielsen ONE Ads, a...
Serving Content That Informs, Entertains, and Enriches Bharat: Ravanan N on Oneindia’s Core Vision
Ravanan N, CEO of Oneindia and Executive Director at Dailyhunt, is a seasoned leader with over 25 years of experience...
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
The Future of Creative Agencies: Hybrid Models That Combine Tech, Strategy & Production
The current creative agency structure is undergoing a structural reset and now is changing. For decades, the operating model was...
TRAI Data Shows Continued Slide in Pay DTH Subscriber Base; Drops to 50.99 Million in December 2025 Quarter
New Delhi: India’s pay Direct-to-Home (DTH) television sector continued its downward trajectory in the quarter ending December 31, 2025, according...
Ind–Eng T20 World Cup Semi-Final Sets Global Streaming Record with 65.2 Mn Concurrent Viewers on JioHotstar
Dubai: The ICC Men’s T20 World Cup 2026 continues to rewrite records in sports broadcasting and digital streaming, with the...
Lokmat Media Group Announces Lokmat Maharashtrian of the Year Awards 2026
Mumbai: Lokmat Media Group has announced the upcoming edition of the Lokmat Maharashtrian of the Year (LMOTY) Awards 2026, a...
Somerset Indus Capital Partners names SPAG FINN Partners as Strategic Communications Partner
Mumbai: Healthcare-focused private equity firm Somerset Indus Capital Partners has appointed SPAG FINN Partners as its strategic communications partner. The...
Super Chennai unveils ‘Super Chennai Manifesto 2026’ to build a global, resilient and future-ready city
Mumbai: Super Chennai, a citizen-led city branding and civic engagement movement, has unveiled the Super Chennai Manifesto 2026, a comprehensive...
S8UL Esports strengthens creator roster with Dattrax Gaming, Willy Gaming and Bixi OP
Mumbai: S8UL Esports, one of India’s leading forces in gaming and creator-led entertainment globally, has onboarded three prominent content creators...
