IAA and Rotary launch awareness campaign to promote eye donation
Mumbai: The India Chapter of the International Advertising Association (IAA) has...
id8 media solutions brings Off-White™ to India through community-first storytelling and creator amplification
Bengaluru: India's luxury and fashion landscape is entering a new era....
Goafest 2026 brings back GoaFresh with bigger institutional reach to fuel next-gen industry talent
Mumbai: Goafest 2026 returns with GoaFresh, its flagship initiative dedicated to...
Mother’s Recipe refreshes visual identity of its iconic pickle range
New Delhi: Mother’s Recipe is set to refresh the visual identity...
Ducati India elevates Amit Chauhan as Head of Marketing after decade-long tenure
Mumbai: Ducati India has elevated long-time team member Amit Chauhan to...
FatakPay names Ashwin Shetty as Head – Branding and Communications
Mumbai: FatakPay has announced the appointment of Ashwin Shetty as Head...
Raj Karan Marhas steps down as Zomato South Cluster CEO
Mumbai: Raj Karan Marhas, Cluster CEO – South at Zomato, has...
GCPL extends Sudhir Sitapati’s CEO tenure by five years; Nadir Godrej to step down from Board
Mumbai: Godrej Consumer Products Limited (GCPL) has confirmed a fresh leadership...
Origen Realty appoints Sandhya Singla as Chief Financial Officer
New Delhi: Origen Realty has announced the appointment of Sandhya Singla...
JioStar Scales New Heights on TATA IPL 2026 as Cumulative Reach Crosses 1.06 Billion Screens
Mumbai: JioStar has announced that TATA IPL 2026 has emerged as...
Tejkarran Singh Bajaj exits Jio Studios as Head of Originals after nearly six years
Mumbai: Tejkarran Singh Bajaj, Senior Vice President and Head of Originals...
Palki Sharma Launches India Global Review to Build India-Led Global News Platform
Mumbai: Journalist Palki Sharma has announced the launch of India Global...
Flipkart brings summer humour alive with ‘Too Hot to Handle, Uncle’ campaign
Mumbai: Flipkart has launched a new summer campaign titled ‘Too Hot...
Bournvita turns the spotlight on moms in heartfelt #OGInfluencers campaign
Mumbai: In a world constantly shaped by creators, trends, and digital...
Cadbury Dairy Milk celebrates the magic of every fan’s first IPL match with #TheKhaasSeat initiative
Mumbai: Cadbury Dairy Milk, one of India's most loved chocolate brands, has...
Sun TV Shares Slide Up to 11% as Tamil Nadu Political Shift Spooks Investors
Chennai: Shares of Sun TV Network Ltd witnessed sharp selling pressure...
News18 India gears up for mega Counting Day Coverage with ‘Sabse Bada Dangal’ on May 4
Mumbai: With high-stakes results expected from West Bengal, Tamil Nadu, Keralam,...
Sony BBC Earth marks Sir David Attenborough’s 100th Birthday with Premiere of ‘Making Life on Earth: Attenborough’s Greatest Adventure’
Mumbai: Sony BBC Earth is celebrating the 100th birthday of David Attenborough...
Events Are the New Media — Why On-Ground Experiences Will Define Brand Power
Let me start with a simple question. When was the last...
ZEE5 announces exclusive OTT premiere of Marathi film ‘Tighee’ on 15th May 2026
Mumbai: Following a successful theatrical run and widespread critical acclaim, ZEE5 has announced the World Digital Premiere of Tighee on...
ZEE5 launches ‘Cricket Darbar’ with Shikhar Dhawan to blend cricket and comedy
Mumbai: ZEE5 has launched Cricket Darbar, an original Hindi weekly show streaming as part of its Free5 offering. The new show combines cricket...
Prime Video integrates Amazon MX Player to expand free and paid streaming offerings
Mumbai: Prime Video is set to become India’s largest streaming destination for exclusive originals as Amazon integrates Amazon MX Player...
Can Real-Time Brand Equity Reports Shift Marketing Spend Allocations for Good?
Here is a question every brand leader should ask themselves: when was the last time a quarterly brand tracker significantly...
How AI Agents Are Replacing Search Bars in E-commerce Discovery
The traditional search bar is no longer the main way to make a sale in 2026. Instead, it is slowly...
The Rise of Homegrown Beauty Brands in India
The Indian beauty industry is undergoing a substantial transformation. What was once controlled by international brands is now confronting a...
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
AI-fueled CTV fraud schemes surge 140% globally: DoubleVerify Report
New York: DoubleVerify, the software platform for media quality verification and ad performance optimization, has released its 2026 Global Insights...
India’s Consumption Story Turns Selective as Consumers Choose Value Over Volume: Deloitte Signals
National: Deloitte India has released the latest edition of its Consumer Signals India Chapter, highlighting a shift in Indian consumer...
AI-powered measurement enables faster decisions but raises transparency concerns: WARC Report
Mumbai: WARC, the global authority on marketing effectiveness, has released The Future of Measurement 2026, a new report examining the...
Moneycontrol and Dezerv to Host Bengaluru Edition of Dezerv Wealth Summit on May 13, Bringing Together India’s Top Investment Minds
Bengaluru :The Bengaluru edition of the Moneycontrol Presents Dezerv Wealth Summit will be held on May 13, 2026, 4:30 PM...
NDTV sweeps election coverage on YouTube
Mumbai: As India witnessed one of the most closely watched electoral verdicts of the year, NDTV emerged as the definitive...
Network18 dominates Election Counting Day with 2M+ peak concurrent viewers on YouTube
Mumbai: Network18 emerged as India’s undisputed destination for election coverage on Counting Day, delivering sustained audience leadership across every genre...
WhatsApp launches Business AI in India to help small businesses automate customer support
New Delhi: WhatsApp has announced the launch of Business AI on WhatsApp in India, enabling small businesses to access AI-powered...
Gnani.ai strengthens leadership bench to drive enterprise growth post Series B funding
Bangalore: Gnani.ai, India’s full-stack sovereign Voice AI platform, has announced the onboarding of eight senior leaders across key functions including...
ACT Fibernet partners with Spotify to offer complimentary premium access to customers
Bengaluru: ACT Fibernet, one of India’s leading wired internet service providers, has announced a strategic partnership with Spotify to enhance...
Amagi launches In-Content Ads marketplace to drive CTV Performance at scale
New Delhi: Amagi has announced the launch of its In-Content Ads offering via the ADS PLUS marketplace, marking a strategic expansion...
AdCounty Media enters 9th year with BSE listing, accelerates product-led transformation
Mumbai: AdCounty Media India Ltd. has entered its ninth year in the AdTech ecosystem, marking a significant milestone with its successful...
Priya Bhatia joins Bidvid as Chief Revenue Officer – APAC
Mumbai: Bidvid has announced the appointment of Priya Bhatia as Chief Revenue Officer, APAC, and a member of its founding...
Havas creates pan-European democracy campaign for European Commission ahead of Europe Day
Mumbai: The European Commission has unveiled a large-scale pan-European communication campaign...
Ipsos appoints Alexandre Boissy as Deputy Chief Executive Officer
New Delhi: Ipsos has announced the appointment of Alexandre Boissy as Deputy...
Maserati marks 100 years of the Trident, celebrating racing legacy and Italian excellence
Modena: Maserati is commemorating a historic milestone in 2026, marking 100...
Sridhar Ramanujam steps down from BrandcomPR after 28 years at the helm
Chennai: Marking the end of nearly three decades of leadership, Sridhar Ramanujam has announced his departure from BrandcomPR, the communications...
PRCompanion appoints Akansha Gupta and Priya Dhamija in leadership roles
New Delhi: PRCompanion, the communications and PR arm of Ethane Web Technologies, has announced the appointment of Akansha Gupta as Director,...
PRCAI awards AIPR 2026 certification to 47 emerging communications professionals
New Delhi: Public Relations Consultants Association of India (PRCAI) has announced the results of the Spring 2026 edition of its...
Fairfest Media names Simon Press as Managing Director, International to accelerate global expansion and scale WTE Miami
Mumbai: Fairfest Media, one of Asia's leading trade show organisers, has announced the appointment of Simon Press as Managing Director...
Sony Future Filmmaker Awards 2026 shortlists announced, Indian entries shine in non-fiction category
New Delhi: The Sony Future Filmmaker Awards has unveiled the shortlist for its 2026 edition, spotlighting emerging storytelling talent from...
Profit-Tusker Business Summit 2026 to spotlight South India’s growth potential in Kochi
Kochi: The third edition of the Profit-Tusker Business Summit, positioned as one of South India’s largest business conclaves, is set...
Flipkart brings summer humour alive with ‘Too Hot to Handle, Uncle’ campaign
Mumbai: Flipkart has launched a new summer campaign titled ‘Too Hot...
IAA and Rotary launch awareness campaign to promote eye donation
Mumbai: The India Chapter of the International Advertising Association (IAA) has...
Raj Karan Marhas steps down as Zomato South Cluster CEO
Mumbai: Raj Karan Marhas, Cluster CEO – South at Zomato, has...
Gnani.ai strengthens leadership bench to drive enterprise growth post Series B funding
Bangalore: Gnani.ai, India’s full-stack sovereign Voice AI platform, has announced the...
Club FM Kerala brings electronic music mainstream with launch of ‘Club CULTR’ radio show
Kochi: Club FM Kerala has launched ‘Club CULTR’, its first dedicated electronic music radio show, marking a significant move to...
Havas creates pan-European democracy campaign for European Commission ahead of Europe Day
Mumbai: The European Commission has unveiled a large-scale pan-European communication campaign...
Amagi launches In-Content Ads marketplace to drive CTV Performance at scale
New Delhi: Amagi has announced the launch of its In-Content Ads offering via the ADS PLUS marketplace, marking a strategic expansion...
Events Are the New Media — Why On-Ground Experiences Will Define Brand Power
Let me start with a simple question. When was the last time a banner ad truly stayed with you? Now...
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
Can Real-Time Brand Equity Reports Shift Marketing Spend Allocations for Good?
Here is a question every brand leader should ask themselves: when was the last time a quarterly brand tracker significantly...
JioStar and Sun Direct drive Pay TV adoption with large-scale outreach across UP and MP
Mumbai: JioStar, in partnership with Sun Direct, has concluded an extensive on-ground consumer outreach campaign across Uttar Pradesh and Madhya...
ZEE5 announces exclusive OTT premiere of Marathi film ‘Tighee’ on 15th May 2026
Mumbai: Following a successful theatrical run and widespread critical acclaim, ZEE5 has announced the World Digital Premiere of Tighee on...
Moneycontrol and Dezerv to Host Bengaluru Edition of Dezerv Wealth Summit on May 13, Bringing Together India’s Top Investment Minds
Bengaluru :The Bengaluru edition of the Moneycontrol Presents Dezerv Wealth Summit will be held on May 13, 2026, 4:30 PM...
Sridhar Ramanujam steps down from BrandcomPR after 28 years at the helm
Chennai: Marking the end of nearly three decades of leadership, Sridhar Ramanujam has announced his departure from BrandcomPR, the communications...
Fairfest Media names Simon Press as Managing Director, International to accelerate global expansion and scale WTE Miami
Mumbai: Fairfest Media, one of Asia's leading trade show organisers, has announced the appointment of Simon Press as Managing Director...
Online Gaming Rules 2026 Come Into Force, Industry Sees Structural Reset
Bengaluru: India’s gaming and esports industry has broadly welcomed the implementation of the Promotion and Regulation of Online Gaming Rules,...
