The Ad Club Bangalore hosts Founders Circle Breakfast Edition, sparks candid industry dialogue
Bengaluru: The Ad Club Bangalore convened senior industry leaders for the latest...
Madison Media crosses ₹500 cr in new business, strengthens cross-sector presence
Mumbai: Madison Media, part of Madison World, is understood to have crossed...
Agilus Diagnostics appoints WPP Media as Integrated Media Partner to drive pan-India expansion
Mumbai: Agilus Diagnostics Limited has appointed WPP Media as its integrated media partner, marking a...
Aries Agro appoints Sourav Ganguly as Brand Champion
New Delhi: Aries Agro Limited has announced the onboarding of former Indian cricket...
Tiger Shroff joins SLOVIC as Brand Ambassador; launches ‘Gym Ghar Lao’ Campaign
New Delhi: SLOVIC, an Indian fitness gear and sporting goods brand, has...
Origen Realty names Preeti Rai as President – Sales & Strategy
Origen Realty has announced the appointment of Preeti Rai as President...
Beacon Group appoints Dr. Rajesh Patel as Group CEO
Mumbai: Beacon Group has announced the appointment of Dr. Rajesh Patel...
OLX India names Varun Sanghi as Non-Executive Chairman
Mumbai: OLX India, a material wholly owned subsidiary of CarTrade Tech...
Curefit appoints four independent directors to strengthen governance
New Delhi: Curefit Healthcare Pvt Ltd has announced the appointment of Kalpana...
MIB Extends TRP Freeze for News Channels; Ratings Blackout Continues for Four More Weeks
New Delhi: The Ministry of Information and Broadcasting (MIB) has prolonged...
Collective Artists Network forays into Fine Arts, onboards Nikheel Aphale
Mumbai: Collective Artists Network has announced its entry into the fine...
JioStar-supported anti-piracy action leads to arrests in illegal IPTV case in Uttar Pradesh
Mumbai: The Cyber Crime Police in Firozabad, Uttar Pradesh, have taken...
Vedica launches ‘Life Full of Altitude’ campaign featuring Rana Daggubati
Mumbai: Vedica, the premium beverage offering from Bisleri International, has unveiled...
Indriya Aditya Birla Jewellery launches Akshaya Tritiya campaign ‘Bada Shagun, Bade Offers
Mumbai: Indriya Aditya Birla Jewellery has unveiled its Akshaya Tritiya 2026...
Chef Kunal Kapur joins hands with Saffola Oats to stir up a flavourful rivalry beyond the cricket pitch
Mumbai: As cricket fever grips the nation and city pride runs...
NDTV Profit Launches ‘India Business Report’ at 9 PM, anchored by Gaurie Dwivedi
Mumbai: NDTV Profit will introduce India Business Report to its prime...
CNN-News18’s ‘Fury in the Gulf: War Conclave’ to Decode West Asia Crisis and Its Implications on India
Mumbai: As the West Asia conflict continues to reshape global dynamics,...
Zee Kannada to premiere ‘Jodi No.1’ on April 4, strengthening weekend entertainment lineup
Bengaluru: Zee Kannada is set to bolster its weekend programming with...
Ground Reality: Why Regional Media is India’s Real Growth Engine in the AI Era
Every time I walk into a media strategy meeting these days,...
Netflix expands kids content ecosystem with ‘Playground’ app, new shows and renewals
Mumbai: Netflix has announced a significant expansion of its kids and preschool entertainment offering with the launch of a new interactive...
JioHotstar debuts 100+ micro shows with Tadka, expanding into short-form content
Mumbai: JioHotstar has launched 100+ micro shows on Day 1 with Tadka, marking a significant step by a mainstream platform...
Google, Tiger Telly launch ‘A Perfect Match’ micro-drama featuring Ishaan Khatter and Sara Arjun During IPL Season
Mumbai: Google has extended its collaboration with Tiger Telly to launch A Perfect Match, a six-chapter micro-drama set against the...
Campaign Thinking Is A Legacy Habit: Why Modern Brands Need Operating Systems
Brands that still plan only in campaigns are dinosaurs waiting for the asteroid. For the longest time, brands have been...
The Global Creative-Tech Map Is Being Redrawn with India at the Core
The rules of global work have changed. Geography is no longer the advantage it once was. The creative and technology...
Occasion Marketing in the Age of Wellness: How Brands Can Stay Relevant Without Over-Selling
Celebration Has Evolved There was a time when occasion marketing followed a predictable formula. Festivals meant indulgence. Summer meant sugary...
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
Axis Max Life and Kotak Life lead in customer advocacy, with NPS of 61 and 60 respectively: Hansa Research
Mumbai: Hansa Research has released the 6th edition of its Life Insurance Customer Experience Score (CuES) 2026 report, highlighting a growing...
India’s search trends show 154% AI growth, 61% rise in quick commerce: Kantar Report
Mumbai: Kantar has unveiled the 2026 edition of its India in Search report, highlighting how India’s evolving cultural dualities are significantly reshaping consumer...
92% Indians see AR transforming digital engagement: Snap–Kantar Report
Mumbai: At a time when traditional advertising is increasingly being ignored due to clutter and passive consumption, a new study...
BIG FM celebrates Indian businesses and changemakers in Malaysia with its Second International Edition of BIG Impact Awards International
Mumbai: Building on its legacy of unconventional thinking, BIG FM hosted the second international edition of the BIG Impact Awards...
International SOS India Appoints Sudhir Patro as Chief Commercial Officer and Practice Director – Consulting, Indian Subcontinent
Delhi: International SOS India announced the appointment of Sudhir Patro as Chief Commercial Officer and Practice Director – Consulting, Indian Subcontinent. In his leadership...
Xflow turns a simple “this is your cab” message into a high-impact brand moment
Mumbai: At AIBoomi (formerly SaaSBoomi), Xflow took an unconventional route to visibility—by showing up not on stage, but in a...
Refroid Technologies appoints Vijay Sampathkumar as Chief Business Officer
Mumbai: Refroid Technologies has appointed Vijay Sampathkumar as Chief Business Officer (CBO), as the company accelerates its global expansion in...
Truecaller opens global market access for Business Chat platform, expands partner ecosystem
Mumbai: Truecaller has announced the global expansion of its Business Chat platform, making it accessible to channel partners and enterprise...
Balaji Digital unveils ‘Ishk Dum aur Idli Rasam’, blending romance with culinary roots
Mumbai: Balaji Digital, the digital content arm of Balaji Telefilms, continues to strengthen its position as a leading force in...
Amagi introduces Agentic AI platform ‘Newspulse’ for digital-first newsroom
Bengaluru: Amagi has announced the launch of Newspulse, an Agentic AI-powered platform designed to autonomously convert live news broadcasts and...
Dentsu Appoints Yusuke Kagohara as CFO for Southeast Asia to Bolster Governance and Growth Strategy
Mumbai: Dentsu has named Yusuke Kagohara as Chief Financial Officer for Southeast Asia, reinforcing its regional leadership structure as the...
JioStar unveils ‘The Winning Edge’ playbook to help brands maximise impact on live cricket
Mumbai: JioStar has launched ‘The Winning Edge’, India’s first data-backed advertising playbook aimed at helping brands and media buyers unlock...
Paramount Skydance eyes $24 billion Gulf backing to power Warner Bros Discovery takeover
Mumbai: Paramount Skydance is advancing plans to secure nearly $24 billion...
Droga5 São Paulo unveils second phase of ‘Lifeless Flag’ campaign to highlight marine conservation
São Paulo: Droga5 São Paulo has launched the second phase of...
Unilever’s Cif turns internet meme into financial relief initiative with Serasa partnership
São Paulo: Unilever’s homecare brand Cif has transformed a long-running internet...
Veritas Reputation bags PR mandate for Bandhan Group
Mumbai: Veritas Reputation PR, a leading financial and corporate communications specialist consultancy, has secured the public relations mandate for the...
The Marcom Avenue bags PR Mandate for Samtel Avionics
New Delhi: The Marcom Avenue has secured the public relations mandate for Samtel Avionics following a competitive multi-agency pitch, marking...
Glad U Came bags PR mandate for health-focussed food brand Alpino
MUMBAI: Mumbai-based, PR and marketing agency Glad U Came has secured the PR mandate for Alpino, one of India’s leading...
Hawky.ai, Cheerio AI, Katha showcase AI-led marketing innovation at Neuron Nights Edition 6 hosted by The Advertising Club Bangalore
Bangalore: As marketing rapidly evolves toward automation, creator ecosystems and real-time engagement, platforms like Hawky.ai, Cheerio AI and Katha are...
Live events growth shifts beyond metros, ‘Next 10’ cities lead expansion wave: FICCI EY Report
Mumbai: The FICCI EY Report has noted that the organised live events segment is expected to grow from Rs. 145...
International Film Festival of Delhi 2026 hosts India’s biggest Media-Tech Pitch Fest by Ideabaaz
New Delhi: Ideabaaz, in association with Delhi Tourism and Wizcraft Group, has launched India’s Biggest Media-Tech Pitch Fest at the...
MIB Extends TRP Freeze for News Channels; Ratings Blackout Continues for Four More Weeks
New Delhi: The Ministry of Information and Broadcasting (MIB) has prolonged...
The Ad Club Bangalore hosts Founders Circle Breakfast Edition, sparks candid industry dialogue
Bengaluru: The Ad Club Bangalore convened senior industry leaders for the latest...
Beacon Group appoints Dr. Rajesh Patel as Group CEO
Mumbai: Beacon Group has announced the appointment of Dr. Rajesh Patel...
Truecaller opens global market access for Business Chat platform, expands partner ecosystem
Mumbai: Truecaller has announced the global expansion of its Business Chat...
Radio companies are evolving a new product: FICCI EY Report
MUMBAI: Radio companies are evolving a new product noted the FICCI EY report. Radio needs a new product – and...
Paramount Skydance eyes $24 billion Gulf backing to power Warner Bros Discovery takeover
Mumbai: Paramount Skydance is advancing plans to secure nearly $24 billion...
Amagi introduces Agentic AI platform ‘Newspulse’ for digital-first newsroom
Bengaluru: Amagi has announced the launch of Newspulse, an Agentic AI-powered platform designed to autonomously convert live news broadcasts and...
Ground Reality: Why Regional Media is India’s Real Growth Engine in the AI Era
Every time I walk into a media strategy meeting these days, I hear the same word—AI. Automation. Personalization. Scale. All...
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
Campaign Thinking Is A Legacy Habit: Why Modern Brands Need Operating Systems
Brands that still plan only in campaigns are dinosaurs waiting for the asteroid. For the longest time, brands have been...
TRAI moves to regulate FAST platforms, signals new phase in India’s TV–OTT convergence
New Delhi: The Telecom Regulatory Authority of India (TRAI) has initiated a significant regulatory intervention in the evolving television ecosystem,...
Netflix expands kids content ecosystem with ‘Playground’ app, new shows and renewals
Mumbai: Netflix has announced a significant expansion of its kids and preschool entertainment offering with the launch of a new interactive...
BIG FM celebrates Indian businesses and changemakers in Malaysia with its Second International Edition of BIG Impact Awards International
Mumbai: Building on its legacy of unconventional thinking, BIG FM hosted the second international edition of the BIG Impact Awards...
Veritas Reputation bags PR mandate for Bandhan Group
Mumbai: Veritas Reputation PR, a leading financial and corporate communications specialist consultancy, has secured the public relations mandate for the...
Hawky.ai, Cheerio AI, Katha showcase AI-led marketing innovation at Neuron Nights Edition 6 hosted by The Advertising Club Bangalore
Bangalore: As marketing rapidly evolves toward automation, creator ecosystems and real-time engagement, platforms like Hawky.ai, Cheerio AI and Katha are...
LVL Zero unveils first cohort of 10 gaming startups
Mumbai: LVL Zero, gaming incubator backed by MIXI Global Investments, Nazara Technologies, and ChimeraVC, announced the selection of 10 startups...
