Programmatic DOOH crosses $1.4 billion globally, accounts for 7% of digital OOH spend: WOO
Mumbai: The World Out of Home Organization (WOO) has unveiled the...
Radico Khaitan appoints AdGlobal360 as integrated digital media partner to strengthen consumer engagement
Gurugram: AdGlobal360 (AGL), India’s MarTech company and a member of Hakuhodo...
Candour Communications appoints Jayshri Goswami as Chief Growth Officer
Mumbai: Candour Communications has announced the appointment of Jayshri Goswami as...
Dharana Capital invests INR 225 crore in Mygate to accelerate expansion and platform growth
Mumbai: Dharana Capital has announced an investment of INR 225 crore...
Why the Victoris could be Maruti Suzuki’s most strategic SUV yet
The Indian mid-size SUV segment has evolved into the most fiercely...
Ruhee Patel elevated to Director – Global Originals Marketing at HBO Max
Mumbai: Ruhee Patel has been promoted to Director - Global Originals...
Neysa appoints Anup Purohit as Strategic Advisor
Mumbai: Neysa, a purpose-built AI Compute and Acceleration Cloud provider, has...
Avendus appoints Gaurav Arora as Managing Director and Head of Infrastructure & Real Assets Investment Banking
Mumbai: Avendus, India’s institutional financial services firm, has announced the appointment...
Billboard India appoints Preeti Nayyar as COO
Mumbai: Billboard India, launched in partnership with Other Side Ventures Pvt....
Arpita Arya returns to News18 India
New Delhi: TV anchor Arpita Arya has joined News18 India. A...
Eros Innovation unveils ‘Brahmand’ mythology universe, expands film franchises and launches remastered content initiative
Mumbai: Eros Innovation has announced an ambitious new content slate spanning...
Amar Ujala expands digital footprint with launch of FAST Channel across leading CTV platforms
New Delhi: Amar Ujala has expanded its digital distribution strategy with...
MARS Cosmetics takes beauty beyond the dressing table with experiential cab campaign in Delhi NCR
New Delhi: MARS Cosmetics, a beauty brand, has launched a new...
Himalaya BabyCare launches summer care campaign to raise awareness around seasonal baby care needs
Hyderabad: Himalaya BabyCare has unveiled its new summer campaign designed to...
iD Fresh Food launches AI-powered hygiene campaign to drive trust and food safety awareness
Hyderabad: iD Fresh Food, a fresh food brand, has launched a...
Zee TV announces new fiction show Tu Hi Re Dil Mein starring Abrar Qazi, Priyanshi Yadav and Simran Rawal
Mumbai: Zee TV has announced the launch of its new fiction...
Removal of Polimer TV, Janam Tamil and News Tamil 24×7 Sparks Press Freedom Concerns
Chennai: A fresh controversy has erupted in Tamil Nadu's television broadcasting...
Sony MAX turns Gujarati Blockbuster ‘Laalo’ into a pan-India success, tops ratings during television premiere
Mumbai: Sony MAX has reinforced its position as a destination for...
The Next 500 Million Viewers — Winning India’s Tier 2 & Tier 3 Markets
For years, India's media and advertising industry has looked at metros...
Dhurandhar The Revenge draws 50 million viewers on JioHotstar, becomes platform’s biggest-ever digital launch
Mumbai: Dhurandhar The Revenge has delivered a record-breaking digital debut on JioHotstar, emerging as the platform’s biggest-ever launch and reaching...
JioHotstar’s Tadka leads micro-drama reach with 7.88 mn unique viewers in May 2026: COTT
Mumbai: India’s fast-emerging micro-drama category has moved beyond experimentation to become an increasingly habitual content format, with JioHotstar’s Tadka emerging...
Z appoints Tejkarran Singh Bajaj as Business Head – Zee 5 India
Mumbai: Strengthening its digital leadership structure and reinforcing its focus on profitable growth, Zee Entertainment Enterprises Limited has appointed Tejkarran...
From Signals to Decisions: How Artificial Intelligence is Turning Attention into Measurable Outcomes
In today’s digital economy, customer attention has become one of the most valuable business assets. Every click, search, scroll, app...
In the AI Era, What Becomes an Agency’s Real Value?
Artificial intelligence is no longer on the edge of creative work. It is inside the workflow. It is writing, designing,...
“From Baahubali to Bots: Will Indian Cinema Lead the World’s AI Content Revolution?”
In 2015, S.S. Rajamouli spent approximately ₹250 crore to create visual effects sequences in Baahubali: The Beginning that Hollywood studios...
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
Virat Kohli leads India’s most valuable celebrity list; Shah Rukh Khan secures No. 2 spot: Fortune India–Interbrand
Mumbai: Fortune India, in collaboration with global brand consultancy Interbrand, has unveiled the first-ever Fortune India–Interbrand ranking of India’s Most...
Ipsos launches AI-native product testing platform ‘Product Studio’ to accelerate innovation
New Delhi: Ipsos, one of the world's leading market research companies, has announced the launch of Product Studio, an AI-native...
TRA Research launches India Buying Intent Index to track consumer purchase sentiment
Mumbai: TRA Research has announced the launch of the India Buying Intent Index (BII), a new macro-economic indicator designed to...
KET Gala 2026 (On the Lines of the Met Gala)
"What we throw away always comes back to us in one way or another." That was the idea behind KET...
Murugan Selvan National Chairman of Sabarimala Ayyappa Seva Samajam (SASS)
Kochi: R. Murugan Selvan, popularly known as Karate Murugan, has been appointed as the National Chairman of Sabarimala Ayyappa Seva...
ZILO launches its first-ever large-scale OOH campaign across Mumbai
Mumbai: ZILO Retail, has launched its first-ever large-scale Out-of-Home (OOH) campaign across Mumbai, marking a major step in building citywide...
ShepHertz appoints Anuraag Kochhar as CTO
Mumbai: ShepHertz, the applied AI platform company behind AgentAnywhere, wAnywhere, BrowseAnywhere, and TalentAnywhere, has appointed Anuraag Kochhar as its Chief...
Flipkart Group launches Meta Affiliate Partnership to accelerate creator-led commerce in India
Mumbai: Flipkart Group, India’s homegrown e-commerce marketplace, through Flipkart and Myntra, has announced its partnership with Meta as an affiliate...
Eros Innovation debuts Cultural AI platform across 34 languages, redefining AI through cultural intelligence
Mumbai: Eros Innovation has unveiled its Cultural AI Platform, which the company describes as the world's first artificial intelligence ecosystem...
Gnani.ai appoints Sriraman Ranganathan as Chief Financial Officer
Bengaluru: Gnani.ai, India’s full-stack sovereign Voice AI platform, has announced the appointment of Sriraman Ranganathan as its Chief Financial Officer...
AdCounty Media appoints Vignesh Muralidharan as Vice President – Global Revenue and Growth
Mumbai/Singapore: AdCounty Media India has appointed Vignesh Muralidharan as Vice President – Global Revenue and Growth. Based in Singapore, he...
Shubham Sharma elevated to Director – Ad Monetization & Brand Partnerships at Zepto
New Delhi: Zepto has elevated Shubham Sharma to Director – Ad Monetization & Brand Partnerships. Sharma, who was previously serving...
Eros Innovation licenses $1.7 billion cultural dataset to UK arm; commits £265 million to British film production
Mumbai: Eros Innovation has announced a major expansion of its global...
Programmatic DOOH crosses $1.4 billion globally, accounts for 7% of digital OOH spend: WOO
Mumbai: The World Out of Home Organization (WOO) has unveiled the...
Samsung celebrates 20 years as world’s No.1 TV brand with a new campaign
Mumbai: Samsung has unveiled a new pan-European marketing campaign celebrating its...
PR Newswire joins PRCAI as Affiliate Member to advance India’s communications industry
Mumbai: PR Newswire, a global press release distribution platform, has announced its Affiliate Membership with the Public Relations Consultants Association...
Momentum Sports retains PR Mandate for Madhya Pradesh League 2026
New Delhi: Momentum Sports has been appointed as the official Public Relations and Media Communications partner for the 2026 edition...
Vigor Media Worldwide wins PR Mandate for The Fan Studio
New Delhi: Vigor Media Worldwide has secured the public relations mandate for premium designer fan brand The Fan Studio following...
Venice TV & Branded Content Festival 2026 opens final call for entries till June 30
Mumbai: The Venice TV & Branded Content Festival 2026 has announced that entries are open until June 30, 2026, inviting...
UP Tak Hosts ‘Viksit UP Baithak’ in Kanpur
Mumbai: UP Tak is hosting fourth ‘Viksit UP Baithak’ this time in Kanpur, bringing together policymakers, industry leaders, entrepreneurs, academicians,...
STIRRED triumphs in Advertising Club Bangalore 5-A-Side Tournament with dominant final win
Bengaluru: The Advertising Club Bangalore successfully concluded the much-anticipated Advertising Club Bangalore 5-A-Side Football Tournament 2026, bringing together professionals from...
Programmatic DOOH crosses $1.4 billion globally, accounts for 7% of digital OOH spend: WOO
Mumbai: The World Out of Home Organization (WOO) has unveiled the...
Neysa appoints Anup Purohit as Strategic Advisor
Mumbai: Neysa, a purpose-built AI Compute and Acceleration Cloud provider, has...
Flipkart Group launches Meta Affiliate Partnership to accelerate creator-led commerce in India
Mumbai: Flipkart Group, India’s homegrown e-commerce marketplace, through Flipkart and Myntra,...
Club FM becomes only Indian radio station honoured at New York Festivals Radio Awards 2026
Kochi: Club FM has achieved a significant international milestone by becoming the only Indian radio station to be recognised at...
Eros Innovation licenses $1.7 billion cultural dataset to UK arm; commits £265 million to British film production
Mumbai: Eros Innovation has announced a major expansion of its global...
Gnani.ai appoints Sriraman Ranganathan as Chief Financial Officer
Bengaluru: Gnani.ai, India’s full-stack sovereign Voice AI platform, has announced the appointment of Sriraman Ranganathan as its Chief Financial Officer...
The Next 500 Million Viewers — Winning India’s Tier 2 & Tier 3 Markets
For years, India's media and advertising industry has looked at metros as the primary engine of growth. Mumbai. Delhi. Bengaluru....
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
From Signals to Decisions: How Artificial Intelligence is Turning Attention into Measurable Outcomes
In today’s digital economy, customer attention has become one of the most valuable business assets. Every click, search, scroll, app...
Dish TV unveils VZY Smart TV ecosystem in Kerala, combining DTH and OTT entertainment
Mumbai: Dish TV India Ltd. has expanded its connected entertainment offerings with the launch of its VZY Smart TV ecosystem...
Dhurandhar The Revenge draws 50 million viewers on JioHotstar, becomes platform’s biggest-ever digital launch
Mumbai: Dhurandhar The Revenge has delivered a record-breaking digital debut on JioHotstar, emerging as the platform’s biggest-ever launch and reaching...
KET Gala 2026 (On the Lines of the Met Gala)
"What we throw away always comes back to us in one way or another." That was the idea behind KET...
PR Newswire joins PRCAI as Affiliate Member to advance India’s communications industry
Mumbai: PR Newswire, a global press release distribution platform, has announced its Affiliate Membership with the Public Relations Consultants Association...
Venice TV & Branded Content Festival 2026 opens final call for entries till June 30
Mumbai: The Venice TV & Branded Content Festival 2026 has announced that entries are open until June 30, 2026, inviting...
India’s gaming market crosses $1 billion milestone, set to reach $1.8 billion by 2030: Niko Partners
New Delhi: India’s video gaming industry has crossed a significant milestone, with market revenue surpassing the $1 billion mark for...
