Montreux Festival extends entry deadline for 2026 Awards to April 7
Mumbai: The Montreux Festival has announced an extension of the entry...
Parag Bhatia elevated to Director – Media Buying at Zenith
Mumbai: In a recent professional update shared on LinkedIn, Parag Bhatia...
Ad volumes rise 4% in T20 World Cup 2026 despite 63% fall in advertisers: TAM Sports
Mumbai: TAM Sports has released its latest commercial advertising analysis for...
VIDA and KKR launch ‘6 for 6’ Campaign to drive EV charging infrastructure expansion
New Delhi: VIDA, powered by Hero MotoCorp, has partnered with Kolkata...
Kingfisher Premium Packaged Drinking Water partners with BCCI as Official Good Times Partner for TATA IPL 2026–28
Bangalore: Kingfisher Premium Packaged Drinking Water from United Breweries Limited, part...
Tefal India launches ‘Because Bangalore Waits Enough’ Campaign, spotlighting urban time realities
Mumbai: Tefal, the global leader in premium cookware and home appliances,...
Excelsoft Technologies appoints Doreswamy P as CEO
Bengaluru: Excelsoft Technologies Limited, a provider of technology-driven learning solutions, has...
AM/NS India CEO Dilip Oommen to retire; Amit Harlalka named successor effective July 1
Chennai: ArcelorMittal Nippon Steel India (AM/NS India) has announced that its...
Keventers names Shaurya Prabhat as CEO
New Delhi: Keventers, the century-old milkshake brand owned by Super Milk...
JioStar takes down pirate syndicate on the day TATA IPL 2026 tips off
Mumbai: In a significant anti-piracy action, JioStar’s has successfully dismantled a...
TV Ratings Policy 2026 Ends Landing Page Counts, Expands Panels, Pushes Cross-Platform Metrics
New Delhi: In a sweeping overhaul of India’s television audience measurement...
India Today Group: Once Again, the Most Awarded Network at Ramnath Goenka Excellence in Journalism Awards
Mumbai: Reinforcing the legacy of Gold Standard of Journalism, India Today...
super.money rolls out TV campaign featuring Salman Khan, reinforces ‘No Drama, Only Cashback’ proposition
Bengaluru: super.money, one of India’s fastest-growing UPI platforms, has launched a...
PADI launches ‘Dive Together’ campaign to drive community-led growth in recreational diving
Mumbai: Professional Association of Diving Instructors (PADI) has rolled out its...
Krvvy partners with Ugees to launch travel-friendly innerwear care solution
New Delhi: Krvvy has partnered with Ugees to introduce a travel-friendly...
Times Now Navbharat leads Hindi news OTS at 98.47%, Aaj Tak and ABP News follow closely: Chrome DM
Mumbai: Chrome DM has released its latest Opportunity to See (OTS)...
Linear TV revenues could decline at 5% until 2028: FICCI EY Report
MumbaiI: Linear TV revenues could decline at 5% until 2028 noted...
Warner Bros. Discovery India launches ‘World On My Plate with Shipra Khanna’ on TLC
Mumbai: Warner Bros. Discovery India has announced the premiere of its...
Ground Reality: Why Regional Media is India’s Real Growth Engine in the AI Era
Every time I walk into a media strategy meeting these days,...
JioStar unveils star-studded Hindi digital feed for TATA IPL 2026 on JioHotstar
New Delhi: JioStar, the official broadcast and digital partner for the TATA IPL, has announced an expansive and talent-rich presentation...
Crunchyroll drops new ‘Ready to Anime?’ film featuring Rashmika Mandanna and Shubman Gill
Mumbai: Crunchyroll has unveiled the second ad film from its India-focused brand campaign, ‘Ready to Anime?’, featuring Rashmika Mandanna and...
Jubliexx expands global footprint with growth in Brazil and emerging markets
Mumbai: Jubliexx, a digital entertainment and social streaming platform, is accelerating its global expansion plans, driven by strong user adoption...
AI Ethics in Advertising: Where Should Brands Draw the Line?
Let me say something that most people in the marketing and communications industry are thinking but not saying out loud....
The Rise of Agentic AI: From Answering Questions to Achieving Outcomes
Artificial Intelligence in customer engagement has progressed through clear stages of maturity. What began as simple scripted chat flows has...
Control Uday, Control… But Who’s Actually Controlling?
A few months ago, I had written about agencies becoming “AIgencies.” At that time, it felt like we were just...
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine
Mumbai: IPL 2026 is once again highlighting the league’s transformation into a multi-billion-dollar sports business ecosystem. With advertising revenues expected...
IPL’s ₹1.65 Lakh Crore Economy: How 18 Seasons Built India’s Most Powerful Advertising Engine
Mumbai: IPL 2026 is reinforcing the league’s position as one of the most formidable commercial ecosystems in global sport. The...
OOH Growth to accelerate through digital transformation, premium inventory, geographic expansion and data-led programmatic integration: FICCI EY Report
Mumbai: OOH Growth is expected to be driven by continued digital transformation, premiumisation of inventory, geographic expansion and deeper integration...
Network’s What India Thinks Today Summit 2026 concludes successfully in New Delhi
Mumbai: TV9 Network's flagship annual conclave, the What India Thinks Today (WITT) Summit 2026, concluded after two dynamic days of...
FatakPay Extends Academic Support to nearly 500 Rural Students in Shahapur Through Shiksha Vikas
Mumbai: Fatak Pay initiated a Seva Sahyog Foundation, Shiksha Vikas initiative with a meaningful step towards supporting rural education. The...
After 14 years, Chakravyuh returns – bringing back uninterrupted, unfiltered, unapologetic conversations for a new India
March 27, 2026: Fourteen years after it first established itself as one of NDTV’s most distinctive formats, Chakravyuh returns -...
UP Tak hosts ‘Viksit UP Baithak’ with key voices of UP
Mumbai: UP Tak, the digital-first news platform of the India Today Group, is hosting the ‘Viksit UP Baithak’ today in...
AI dominates open web with 92% growth and 15 million pageviews in India: Taboola Newsroom
Mumbai: Artificial intelligence is rapidly emerging as a dominant force shaping digital consumption in India, according to new insights from...
Innovatiview India appoints Satyajit Datta as SVP – Business Development
New Delhi: Innovatiview India Limited, a company with expertise in providing secure technology-driven examination integrated security & surveillance solutions, has...
JioStar unveils ‘The Winning Edge’ playbook to help brands maximise impact on live cricket
Mumbai: JioStar has launched ‘The Winning Edge’, India’s first data-backed advertising playbook aimed at helping brands and media buyers unlock...
Mobavenue unveils AI-led neural network framework to drive precision advertising outcomes
Mumbai: Mobavenue AI Tech Limited has announced the release of an AI-led neural network modelling framework through its wholly owned...
The primary bottleneck to scaling AI investments will be the lack of clear use-case prioritisation: FICCI EY Report
Mumbai: The FICCI EY Report conducted a survey of Indian M&E CXOs in December 2025. AI is already in production...
Unilever’s Cif turns internet meme into financial relief initiative with Serasa partnership
São Paulo: Unilever’s homecare brand Cif has transformed a long-running internet...
LIA opens 2026 awards season with 35% early bird discount, adds six new categories
Mumbai: London International Awards (LIA) has announced the opening of entries...
StoReel raises $34M to accelerate AI-led short-form storytelling platform
Mumbai: StoReel, an AI-native platform for short-form serialized content, has raised...
Technological University of the Shannon appoints The Reppro to strengthen India communications strategy
Mumbai: Technological University of the Shannon (TUS) has appointed The Reppro as its communications partner in India, as it looks...
Scaler names Srishti Mathur as Group Head – Corporate Communications
Bengaluru: Scaler has announced the appointment of Srishti Mathur as Group Head – Corporate Communications, as the company sharpens its...
Zeno Group named Strategic Communications agency of Record for Redseer Strategy Consultants in India
New Delhi: Zeno Group, a global integrated communications agency, has been appointed as the strategic communications agency of record (AOR)...
Live events growth shifts beyond metros, ‘Next 10’ cities lead expansion wave: FICCI EY Report
Mumbai: The FICCI EY Report has noted that the organised live events segment is expected to grow from Rs. 145...
International Film Festival of Delhi 2026 hosts India’s biggest Media-Tech Pitch Fest by Ideabaaz
New Delhi: Ideabaaz, in association with Delhi Tourism and Wizcraft Group, has launched India’s Biggest Media-Tech Pitch Fest at the...
Gujarat Titans go digital for IPL 2026, tickets live on BookMyShow and Titans FAM
Ahmedabad: Gujarat Titans have introduced a fully digital ticketing model for all their home matches in the Indian Premier League...
Network’s What India Thinks Today Summit 2026 concludes successfully in New Delhi
Mumbai: TV9 Network's flagship annual conclave, the What India Thinks Today...
Montreux Festival extends entry deadline for 2026 Awards to April 7
Mumbai: The Montreux Festival has announced an extension of the entry...
Excelsoft Technologies appoints Doreswamy P as CEO
Bengaluru: Excelsoft Technologies Limited, a provider of technology-driven learning solutions, has...
AI dominates open web with 92% growth and 15 million pageviews in India: Taboola Newsroom
Mumbai: Artificial intelligence is rapidly emerging as a dominant force shaping...
Radio companies are evolving a new product: FICCI EY Report
MUMBAI: Radio companies are evolving a new product noted the FICCI EY report. Radio needs a new product – and...
Unilever’s Cif turns internet meme into financial relief initiative with Serasa partnership
São Paulo: Unilever’s homecare brand Cif has transformed a long-running internet...
JioStar unveils ‘The Winning Edge’ playbook to help brands maximise impact on live cricket
Mumbai: JioStar has launched ‘The Winning Edge’, India’s first data-backed advertising playbook aimed at helping brands and media buyers unlock...
Ground Reality: Why Regional Media is India’s Real Growth Engine in the AI Era
Every time I walk into a media strategy meeting these days, I hear the same word—AI. Automation. Personalization. Scale. All...
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
AI Ethics in Advertising: Where Should Brands Draw the Line?
Let me say something that most people in the marketing and communications industry are thinking but not saying out loud....
MIB Pushes DD Free Dish Accessibility with Built-In Satellite TVs and Smarter Navigation
New Delhi: In a move aimed at simplifying access to free-to-air television, the Ministry of Information and Broadcasting (MIB) has...
JioStar unveils star-studded Hindi digital feed for TATA IPL 2026 on JioHotstar
New Delhi: JioStar, the official broadcast and digital partner for the TATA IPL, has announced an expansive and talent-rich presentation...
Network’s What India Thinks Today Summit 2026 concludes successfully in New Delhi
Mumbai: TV9 Network's flagship annual conclave, the What India Thinks Today (WITT) Summit 2026, concluded after two dynamic days of...
Technological University of the Shannon appoints The Reppro to strengthen India communications strategy
Mumbai: Technological University of the Shannon (TUS) has appointed The Reppro as its communications partner in India, as it looks...
Live events growth shifts beyond metros, ‘Next 10’ cities lead expansion wave: FICCI EY Report
Mumbai: The FICCI EY Report has noted that the organised live events segment is expected to grow from Rs. 145...
LVL Zero attracts 240+ applications for inaugural cohort, signalling rise of early-stage gaming startups in India
Mumbai: LVL Zero, backed by MIXI Global Investments, Nazara Technologies, and Chimera VC, has received over 240 applications for its...
