Tribes invests in DGTOOHL to strengthen data-led OOH capabilities
New Delhi: Tribes, an integrated communications agency, has announced a strategic...
![Beyond Ello, you can expect [x]cubeLABS to lead the transition from generic “chatbots” to Vertical AI Agents: Sridhar Muppidi](https://www.medianews4u.com/wp-content/uploads/2026/03/Sridhar-Muppidi-Ello-350x250.png)
SW Network wins Social Media Mandate for Lava Mobiles
Mumbai: SW Network has been appointed as the creative and social...
Sumit Kohli joins dentsu as Head of Investment – APAC
Mumbai: Sumit Kohli has joined dentsu as Head of Investment -...
PepsiCo launches ‘Pepsi Football Nation’ to deepen global fan engagement beyond the pitch
Mumbai: Pepsi Global, part of PepsiCo Inc., has unveiled Pepsi Football...
Hinduja Global Solutions unveils ‘Intelligent Experience’ positioning to drive AI-led transformation with measurable outcomes
Bengaluru: Hinduja Global Solutions (HGS), a global provider of technology, AI,...
Wipro launches ‘Brahmins Xpress Mix’ to tap growing demand for convenient breakfast solutions
Kochi: Wipro Consumer Care & Lighting’s foods business, under its Brahmins...
Network18 appoints Raj Jain as Independent Director
Mumbai: Network18 on Wednesday said it has appointed media industry veteran...
Sidhartha Patnaik moves on from WPP Media
Mumbai: Sidhartha Patnaik has stepped down from his role as Head...
OpenAI Taps JioStar CEO Kiran Mani to Lead Asia-Pacific Push in First Senior Exit from Merged Entity
Mumbai: OpenAI has appointed Kiran Mani, Chief Executive Officer of JioStar,...
ZEEL resets ad revenue structure under Sandeep Mehrotra
Mumbai: Zee Entertainment Enterprises Ltd (ZEEL) has implemented a sweeping revamp...
Pritish Nandy Communications marks 32 years with brand film showcasing evolution across India’s entertainment landscape
Mumbai: Pritish Nandy Communications (PNC) has unveiled a new brand film...
India’s microdrama market set to grow 50% annually, driven by Tier-II/III adoption, AI production and UPI AutoPay payments: FICCI EY Report
MUMBAI: The FICCI EY report noted that India’s micro-drama market was...
Boldfit deepens partnership with Royal Challengers Bengaluru with ‘Champions #TrainBold’ Campaign
Bengaluru: Boldfit has strengthened its ongoing partnership with Royal Challengers Bengaluru...
Marriott International brings ‘Loyal-Tea’ activation to Mumbai with BBH Singapore to extend Marriott Bonvoy Campaign
Mumbai: Marriott International, in collaboration with BBH Singapore, has brought its...
Sanspareils Greenlands launches ‘Ready Is Overrated’ campaign with Adarsh Gourav to strengthen performance-led positioning
New Delhi: Sanspareils Greenlands (SG) has unveiled its latest campaign, ‘Ready...
Warner Bros. Discovery India launches ‘World On My Plate with Shipra Khanna’ on TLC
Mumbai: Warner Bros. Discovery India has announced the premiere of its...
Sony SAB announces ‘Hui Gumm Yaadein – Ek Doctor, Do Zindagiyaan’, Indian adaptation of global hit DOC
Mumbai: Sony SAB has announced the launch of Hui Gumm Yaadein...
HistoryTV18’s #RoadTrippinWithRocky returns with Season 16, expands footprint across TV and digital
Mumbai: HistoryTV18 has announced the launch of Season 16 of its...
Ground Reality: Why Regional Media is India’s Real Growth Engine in the AI Era
Every time I walk into a media strategy meeting these days,...
Hari Om OTT partners with Amazon MX Player to expand global reach of devotional content
Mumbai: Hari Om OTT, India’s first devotional streaming platform, has announced a strategic content distribution partnership with Amazon MX Player,...
ZEE5 and Samsung TV Plus expand Connected TV footprint with FAST channel launch
Mumbai: ZEE5 today announced the launch of five curated free ad-supported streaming TV (FAST) channels on Samsung TV Plus India....
Release windows will get redefined: FICCI EY Report
Mumbai: Release windows will get redefined says the FICCI EY Report. OTT release windows have shortened over the past two...
How new-age agencies are engineering luxury for brands, not only inheriting it
There was a time when luxury didn’t need explaining. It arrived with history, European ateliers, generational craftsmanship, heritage buildings, and...
Pause Ads, Screensaver Ads, and Menu Ads: The New Real Estate in CTV Advertising
Not all ad inventory needs to interrupt something to be effective. In fact, much of CTV's most exciting ad space...
Random Acts of Marketing Will Kill You More Than Competition
In October 2010, something unusual happened in the world of marketing. Gap Inc., which had built one of the most...
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
Indian sports economy crosses $2 billion mark in 2025, signals structural maturity: WPP Media report
Mumbai: WPP Media has released the 13th edition of its flagship report, Sporting Nation: Building a Legacy, highlighting a landmark...
Trust, not visibility, is emerging as the key driver of paid streaming behaviour across India’s OTT ecosystem
Mumbai: Smytten PulseAI has unveiled its OTT Talent Tracker, a first-of-its-kind nationwide study measuring film actors across India on three...
FIFA World Cup 2026 to drive $10.5 billion ad spend surge, but impact weakens: WARC Report
Mumbai: The upcoming FIFA World Cup 2026 is expected to inject $10.5 billion into the global advertising market, but its...
National Commission for Women and Truecaller Join Forces to Advance Women’s Digital Safety
New Delhi: The National Commission for Women (NCW) has entered into a strategic collaboration with Truecaller to launch a nationwide...
Times Now @ 20: Nation’s Top Leaders Unite at Times Now Summit 2026 to Shape India @ 100
New Delhi: Times Network, India’s leading broadcast network, is set to host the highly anticipated Times Now Summit 2026 on...
Zee Business Announces the Return of Wealth Creation Week to Guide Investors Amid Global Market Volatility
Mumbai: Amid growing geopolitical tensions and global market uncertainty, Zee Business, India's trusted leader in business news, has announced the...
AI dominates open web with 92% growth and 15 million pageviews in India: Taboola Newsroom
Mumbai: Artificial intelligence is rapidly emerging as a dominant force shaping digital consumption in India, according to new insights from...
Innovatiview India appoints Satyajit Datta as SVP – Business Development
New Delhi: Innovatiview India Limited, a company with expertise in providing secure technology-driven examination integrated security & surveillance solutions, has...
Moneycontrol consolidates No 1 position in business news readership, beats The Economic Times
Mumbai: Moneycontrol has extended its leadership of business news, recording the highest number of unique visitors in this category in...
Meesho launches a Gen-AI powered Conversational Voice Shopping Assistant
Mumbai: Meesho has announced the launch of “Vaani - Your Meesho Dost”, India’s first Gen-AI powered conversational voice shopping assistant...
Amazon Ads launches AI-powered creative and campaign tools for smarter advertising
Mumbai: Amazon Ads has introduced two agentic AI-powered tools—Creative Agent and Ads Agent—in India, aimed at simplifying ad creation and...
AnyMind Group launches AnyDigital Max to tackle ad fatigue and boost UGC-driven campaign performance
Mumbai: AnyMind Group, a BPaaS company focused on marketing, e-commerce and digital transformation, has announced the launch of AnyDigital Max,...
Publicis Media tops 2025 New Business Rankings with $10 billion in billings: COMvergence Report
France: Global media consultancy COMvergence has released its Final 2025 Global...
Dove campaign tops, Omnicom leads, Unilever ranks No.1 advertiser: WARC Effective 100 2026
Mumbai: WARC has released the 2026 edition of the WARC Effective...
OMD USA appoints Bradley Rogers as CEO as Chrissie Hanson moves to Dentsu
Mumbai: OMD USA has named Bradley Rogers as its new Chief...
Zeno Group named Strategic Communications agency of Record for Redseer Strategy Consultants in India
New Delhi: Zeno Group, a global integrated communications agency, has been appointed as the strategic communications agency of record (AOR)...
The Other Circle partners with RADA as PR Agency for Maharashtra’s First Marathi Pop Culture Festival
Mumbai: The Other Circle (TOC) has been appointed as the official PR partner for RADA Marathi Pop Culture Festival, Maharashtra’s...
Swiss Military appoints Compass Communications as Strategic Communications Partner in India
Mumbai: Swiss Military has appointed Compass Communications as its strategic communications partner in India, as the brand sharpens its focus...
International Film Festival of Delhi 2026 hosts India’s biggest Media-Tech Pitch Fest by Ideabaaz
New Delhi: Ideabaaz, in association with Delhi Tourism and Wizcraft Group, has launched India’s Biggest Media-Tech Pitch Fest at the...
Gujarat Titans go digital for IPL 2026, tickets live on BookMyShow and Titans FAM
Ahmedabad: Gujarat Titans have introduced a fully digital ticketing model for all their home matches in the Indian Premier League...
Jahabar Sadique of Chai Kings to be featured in Super Chennai Arattai conversation series
Chennai: Jahabar Sadique, Co-Founder and CEO of Chai Kings, will be the featured guest at the upcoming edition of Super...
Network18 appoints Raj Jain as Independent Director
Mumbai: Network18 on Wednesday said it has appointed media industry veteran...
Tribes invests in DGTOOHL to strengthen data-led OOH capabilities
New Delhi: Tribes, an integrated communications agency, has announced a strategic...
Network18 appoints Raj Jain as Independent Director
Mumbai: Network18 on Wednesday said it has appointed media industry veteran...
Innovatiview India appoints Satyajit Datta as SVP – Business Development
New Delhi: Innovatiview India Limited, a company with expertise in providing...
BIG FM launches Season 5 of ‘Main Bhi Finance Minister’ to advance financial literacy for women
Mumbai: BIG FM has announced the launch of Season 5 of its flagship show Main Bhi Finance Minister, an initiative...
Publicis Media tops 2025 New Business Rankings with $10 billion in billings: COMvergence Report
France: Global media consultancy COMvergence has released its Final 2025 Global...
![Beyond Ello, you can expect [x]cubeLABS to lead the transition from generic “chatbots” to Vertical AI Agents: Sridhar Muppidi](https://www.medianews4u.com/wp-content/uploads/2026/03/Sridhar-Muppidi-Ello-120x86.png)
Meesho launches a Gen-AI powered Conversational Voice Shopping Assistant
Mumbai: Meesho has announced the launch of “Vaani - Your Meesho Dost”, India’s first Gen-AI powered conversational voice shopping assistant...
Ground Reality: Why Regional Media is India’s Real Growth Engine in the AI Era
Every time I walk into a media strategy meeting these days, I hear the same word—AI. Automation. Personalization. Scale. All...
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
How new-age agencies are engineering luxury for brands, not only inheriting it
There was a time when luxury didn’t need explaining. It arrived with history, European ateliers, generational craftsmanship, heritage buildings, and...
MIB Pushes DD Free Dish Accessibility with Built-In Satellite TVs and Smarter Navigation
New Delhi: In a move aimed at simplifying access to free-to-air television, the Ministry of Information and Broadcasting (MIB) has...
Hari Om OTT partners with Amazon MX Player to expand global reach of devotional content
Mumbai: Hari Om OTT, India’s first devotional streaming platform, has announced a strategic content distribution partnership with Amazon MX Player,...
National Commission for Women and Truecaller Join Forces to Advance Women’s Digital Safety
New Delhi: The National Commission for Women (NCW) has entered into a strategic collaboration with Truecaller to launch a nationwide...
Zeno Group named Strategic Communications agency of Record for Redseer Strategy Consultants in India
New Delhi: Zeno Group, a global integrated communications agency, has been appointed as the strategic communications agency of record (AOR)...
International Film Festival of Delhi 2026 hosts India’s biggest Media-Tech Pitch Fest by Ideabaaz
New Delhi: Ideabaaz, in association with Delhi Tourism and Wizcraft Group, has launched India’s Biggest Media-Tech Pitch Fest at the...
Strategy games jump 57% YoY, while casual and hyper casual climb 37% and 31%: Adjust
Singapore: Measurement and analytics company Adjust has released its Gaming App Insights Report: 2026 Edition, highlighting sustained engagement in mobile...
