Jessica Apellaniz named as Jury Chair for ABBY Awards 2026 Powered by The One Club | The One Show
Mumbai: Jessica Apellaniz, Chief Creative Officer at Wieden+Kennedy Mexico, has been...
UltraTech Cement Leads Media Abby 2026 Shortlist with 18 Entries; Integrated Media and Activation Dominate as AI Emerges as a Standalone Discipline
Mumbai: The Advertising Club (TAC) has released the official Media Abby...
Johnson’s Baby Leads Creative Abby 2026 Shortlist with 32 Mentions; Flipkart and Photographic Society of India Top Brand Rankings
Mumbai: The Advertising Club (TAC) has released the official Creative Abby...
Bombay High Court restrains Berger Paints India ad over disparagement concerns
Mumbai: In a significant development in the paints industry, the Bombay...
ASCI releases draft guidelines for responsible labelling of AI-generated advertising content
Mumbai: The Advertising Standards Council of India (ASCI) has released draft...
Arjun Rampal appointed India Brand Ambassador for Roamer as the brand makes its debut in India in partnership with Titan Company
Mumbai: Swiss watchmaker Roamer has officially launched in India with a select...
MagicDecor promotes Abhijeet Dash to Chief Marketing Officer
Mumbai: MagicDecor, a Pidilite Ventures-backed D2C home décor startup specialising in...
Alvarez & Marsal strengthens India leadership team with three Managing Director appointments
Bengaluru: Global professional services firm Alvarez & Marsal (A&M) India has...
PURE Home + Living appoints Sukhleen Aneja as Chief Executive Officer
New Delhi: PURE Home + Living has announced the appointment of...
Moneycontrol Elevates Ankit Fitkariwala as CEO – Lending to Accelerate Financial Services Push
Mumbai: Moneycontrol is sharpening its transition from a financial information platform to a...
RunnTV introduces time-shift viewing for FAST TV channels, bringing DVR-like flexibility to free streaming
New Delhi: RunnTV, a FAST (Free Ad-Supported Streaming Television) platform offering...
NDTV appoints Ramarko Sengupta as AI Editor
Mumbai: NDTV has appointed Ramarko Sengupta as AI Editor as the...
CavinKare’s CHIK highlights double protein nourishment in new egg white shampoo TVC
Chennai: CavinKare’s hair care brand CHIK has unveiled a new television...
Titan Company creates India’s first multi-brand campaign exclusively for IPL’s Indian Sign Language feed
Bengaluru: Titan Company Limited has announced the launch of 'Sign of You', a...
Ironhill India and SMOOR blend craft beer and chocolate in new digital-First Campaign
Bengaluru: Following the launch of their much-talked-about collaboration, Ironhill India and...
SPNI Unveils Rohit Sharma-Led Teaser Ahead of Major Entertainment Launch
Mumbai: Sony Pictures Networks India has rolled out a high-impact teaser...
Sun TV Shares Slide Up to 11% as Tamil Nadu Political Shift Spooks Investors
Chennai: Shares of Sun TV Network Ltd witnessed sharp selling pressure...
News18 India gears up for mega Counting Day Coverage with ‘Sabse Bada Dangal’ on May 4
Mumbai: With high-stakes results expected from West Bengal, Tamil Nadu, Keralam,...
Events Are the New Media — Why On-Ground Experiences Will Define Brand Power
Let me start with a simple question. When was the last...
India’s OTT Market Hits 601 Million Users, But Only 119 Million Pay: Monetisation Gap Widens
Mumbai: India’s OTT ecosystem continues to expand at scale, but a widening monetisation gap is emerging as the industry’s biggest...
ZEE5 announces exclusive OTT premiere of Marathi film ‘Tighee’ on 15th May 2026
Mumbai: Following a successful theatrical run and widespread critical acclaim, ZEE5 has announced the World Digital Premiere of Tighee on...
ZEE5 launches ‘Cricket Darbar’ with Shikhar Dhawan to blend cricket and comedy
Mumbai: ZEE5 has launched Cricket Darbar, an original Hindi weekly show streaming as part of its Free5 offering. The new show combines cricket...
The Next Mar Tech Stack: Where Claude AI Fits in Modern Marketing Ecosystems
Marketing teams were promising efficiency. For years, vendors claimed that adding more software would create smarter campaigns, cleaner data, and...
Why Live Experiences Are Emerging as High-Intent Marketing Channels
The value of a live experience lies in its ability to turn audiences into participants and participants into storytellers. Brands...
Can Real-Time Brand Equity Reports Shift Marketing Spend Allocations for Good?
Here is a question every brand leader should ask themselves: when was the last time a quarterly brand tracker significantly...
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
66% of Indian consumers buy on design appeal, far ahead of Australia and Singapore: Criteo Report
Mumbai: Criteo, the global commerce intelligence platform, has unveiled findings from its Spark of Discovery 2026 report — a study comparing consumer and...
Hansa Research Group elevates Pramod Pawar as National Head – Quantitative Research
Mumbai: Hansa Research Group has elevated Pramod Pawar as National Head – Quantitative Research, further strengthening the company’s leadership in...
India’s OTT Market Hits 601 Million Users, But Only 119 Million Pay: Monetisation Gap Widens
Mumbai: India’s OTT ecosystem continues to expand at scale, but a widening monetisation gap is emerging as the industry’s biggest...
PinSec.AI Announces 5 Cr Fundraise from Select HNI Investors to Build South India’s First AI-Native Wealth Management Platform
Mumbai: PinSec.AI, the AI-native financial services arm of the FPL Group of Companies, today announced that it has raised 5...
CNBC-TV18 The Titans Summit to Bring Together India’s Enterprise Leaders, Investors & Founders to Decode the Country’s Next Growth Chapter
Mumbai: CNBC-TV18, India’s leading English business news channel, is set to host WeWork India presents CNBC-TV18 The Titans Summit, a...
CNBC-TV18 Future. Female. Forward. Season 4 Unveils Its Biggest Edition Yet with Spectacular Delhi and Mumbai Galas!
Mumbai: CNBC-TV18, India’s leading English business news channel, successfully launched Season 4 of HSBC India presents CNBC-TV18 Future. Female. Forward...
WhatsApp launches Business AI in India to help small businesses automate customer support
New Delhi: WhatsApp has announced the launch of Business AI on WhatsApp in India, enabling small businesses to access AI-powered...
Gnani.ai strengthens leadership bench to drive enterprise growth post Series B funding
Bangalore: Gnani.ai, India’s full-stack sovereign Voice AI platform, has announced the onboarding of eight senior leaders across key functions including...
ACT Fibernet partners with Spotify to offer complimentary premium access to customers
Bengaluru: ACT Fibernet, one of India’s leading wired internet service providers, has announced a strategic partnership with Spotify to enhance...
Two99 launches MarkGrid to replace the agency-led marketing model with AI-driven intelligence
New Delhi: Two99, an independent digital marketing and technology groups, has announced the commercial launch of MarkGrid — an AI-native...
Amagi launches In-Content Ads marketplace to drive CTV Performance at scale
New Delhi: Amagi has announced the launch of its In-Content Ads offering via the ADS PLUS marketplace, marking a strategic expansion...
AdCounty Media enters 9th year with BSE listing, accelerates product-led transformation
Mumbai: AdCounty Media India Ltd. has entered its ninth year in the AdTech ecosystem, marking a significant milestone with its successful...
Texas Lawsuit against Netflix raises stakes for ad-supported streaming models
Mumbai: In a significant escalation of regulatory scrutiny on streaming platforms,...
Havas creates pan-European democracy campaign for European Commission ahead of Europe Day
Mumbai: The European Commission has unveiled a large-scale pan-European communication campaign...
Ipsos appoints Alexandre Boissy as Deputy Chief Executive Officer
New Delhi: Ipsos has announced the appointment of Alexandre Boissy as Deputy...
Sridhar Ramanujam steps down from BrandcomPR after 28 years at the helm
Chennai: Marking the end of nearly three decades of leadership, Sridhar Ramanujam has announced his departure from BrandcomPR, the communications...
PRCompanion appoints Akansha Gupta and Priya Dhamija in leadership roles
New Delhi: PRCompanion, the communications and PR arm of Ethane Web Technologies, has announced the appointment of Akansha Gupta as Director,...
PRCAI awards AIPR 2026 certification to 47 emerging communications professionals
New Delhi: Public Relations Consultants Association of India (PRCAI) has announced the results of the Spring 2026 edition of its...
Fairfest Media names Simon Press as Managing Director, International to accelerate global expansion and scale WTE Miami
Mumbai: Fairfest Media, one of Asia's leading trade show organisers, has announced the appointment of Simon Press as Managing Director...
Sony Future Filmmaker Awards 2026 shortlists announced, Indian entries shine in non-fiction category
New Delhi: The Sony Future Filmmaker Awards has unveiled the shortlist for its 2026 edition, spotlighting emerging storytelling talent from...
Profit-Tusker Business Summit 2026 to spotlight South India’s growth potential in Kochi
Kochi: The third edition of the Profit-Tusker Business Summit, positioned as one of South India’s largest business conclaves, is set...
Jessica Apellaniz named as Jury Chair for ABBY Awards 2026 Powered by The One Club | The One Show
Mumbai: Jessica Apellaniz, Chief Creative Officer at Wieden+Kennedy Mexico, has been...
Jessica Apellaniz named as Jury Chair for ABBY Awards 2026 Powered by The One Club | The One Show
Mumbai: Jessica Apellaniz, Chief Creative Officer at Wieden+Kennedy Mexico, has been...
MagicDecor promotes Abhijeet Dash to Chief Marketing Officer
Mumbai: MagicDecor, a Pidilite Ventures-backed D2C home décor startup specialising in...
Gnani.ai strengthens leadership bench to drive enterprise growth post Series B funding
Bangalore: Gnani.ai, India’s full-stack sovereign Voice AI platform, has announced the...
Radio City partners with Confluencr to build 360° influencer marketing ecosystem for brands
Mumbai: Radio City, one of India’s leading radio networks with a growing digital footprint, has announced a strategic partnership with Confluencr, an...
Texas Lawsuit against Netflix raises stakes for ad-supported streaming models
Mumbai: In a significant escalation of regulatory scrutiny on streaming platforms,...
Two99 launches MarkGrid to replace the agency-led marketing model with AI-driven intelligence
New Delhi: Two99, an independent digital marketing and technology groups, has announced the commercial launch of MarkGrid — an AI-native...
Events Are the New Media — Why On-Ground Experiences Will Define Brand Power
Let me start with a simple question. When was the last time a banner ad truly stayed with you? Now...
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
The Next Mar Tech Stack: Where Claude AI Fits in Modern Marketing Ecosystems
Marketing teams were promising efficiency. For years, vendors claimed that adding more software would create smarter campaigns, cleaner data, and...
Prasar Bharati announces 98th e-Auction for DD Free Dish slots; Reserve Prices Touch ₹13.66 Crore
New Delhi: Prasar Bharati has issued a notification inviting applications for the 98th e-auction of vacant MPEG-2 slots on DD...
India’s OTT Market Hits 601 Million Users, But Only 119 Million Pay: Monetisation Gap Widens
Mumbai: India’s OTT ecosystem continues to expand at scale, but a widening monetisation gap is emerging as the industry’s biggest...
PinSec.AI Announces 5 Cr Fundraise from Select HNI Investors to Build South India’s First AI-Native Wealth Management Platform
Mumbai: PinSec.AI, the AI-native financial services arm of the FPL Group of Companies, today announced that it has raised 5...
Sridhar Ramanujam steps down from BrandcomPR after 28 years at the helm
Chennai: Marking the end of nearly three decades of leadership, Sridhar Ramanujam has announced his departure from BrandcomPR, the communications...
Fairfest Media names Simon Press as Managing Director, International to accelerate global expansion and scale WTE Miami
Mumbai: Fairfest Media, one of Asia's leading trade show organisers, has announced the appointment of Simon Press as Managing Director...
Online Gaming Rules 2026 Come Into Force, Industry Sees Structural Reset
Bengaluru: India’s gaming and esports industry has broadly welcomed the implementation of the Promotion and Regulation of Online Gaming Rules,...
