Publicis Groupe acquires AdgeAI to strengthen AI-powered creative measurement capabilities
Mumbai: Publicis Groupe has acquired content intelligence and measurement firm AdgeAI...
Leo India named APAC Creative Agency of the Year at Spikes Asia 2026, wins 13 Metals
Mumbai: Leo India has been named APAC Creative Agency of the...
‘Beauty Test Stops With Me’ for Dove by Mindshare Mumbai tops global media rankings: WARC Media 100 2026
Mumbai: WARC has unveiled the 2026 edition of the WARC Media...
Pepperfry launches ‘Pepperfry for Business’ to offer end-to-end interior solutions for commercial projects
Mumbai: Pepperfry, one of India’s leading furniture and home marketplaces, has...
SiXiT signs Arshdeep Singh as Brand Ambassador for cricket ball category
New Delhi: SiXiT, a cricket brand, has announced Indian fast bowler...
Pepsi welcomes Ahaan Panday and Aneet Padda to the Pepsi Family
Mumbai: Pepsi, one of the most iconic brands from the house...
Shantanu Narayen to step down as Adobe CEO after successor is appointed
Mumbai: Adobe has announced a leadership transition, stating that Shantanu Narayen...
Integral Ad Science appoints Kamelia Aryafar to Board of Directors
Delhi: Integral Ad Science (IAS), a global media quality platform, has...
Vinay Tonse joins Yes Bank as Managing Director & CEO
Mumbai: Yes Bank has announced that Vinay Muralidhar Tonse has joined...
Zee Music Company signs Adnan Sami and QARAN to expand original non-film music portfolio
Mumbai: Zee Music Company has expanded its artist roster with the...
CREX records 213 million minutes of fan engagement during ICC Men’s T20 World Cup 2026 Final
Mumbai: As the ICC Men's T20 World Cup 2026 concluded with...
Association of Indian Magazines welcomes Supreme Court decision on Fact Check Unit case
New Delhi: The Association of Indian Magazines (AIM) has welcomed the...
Lenovo unveils ‘Pixel Deficiency’ campaign to highlight monitor portfolio
Bengaluru: Lenovo has unveiled a new digital campaign titled ‘Pixel Deficiency’,...
BKT Tyres rolls out ‘Elevate Your Drive’ Campaign featuring Ranveer Singh
Mumbai: BKT Tyres, the tyre business of Balkrishna Industries Limited (BKT)...
Yes Madam revives ‘Chota Don’ nostalgia in new campaign featuring Rajpal Yadav and Tanya Mittal
Mumbai: Yes Madam, a home salon and wellness platform, has unveiled...
COLORS launches new primetime drama ‘Do Duniya Ek Dil’, blending romance with cybercrime awareness
Mumbai: COLORS has launched its new primetime drama Do Duniya Ek...
Times Now Navbharat tops Hindi news OTS at 98.47%, Republic TV leads English segment: Chrome DM Week 8’26 Report
Mumbai: Chrome DM has released its latest Opportunity to See (OTS)...
Zee Kannada to premiere new fiction drama ‘Krishna Rukku’ on March 9
Bengaluru: Zee Kannada has announced the launch of its new fiction...
Serving Content That Informs, Entertains, and Enriches Bharat: Ravanan N on Oneindia’s Core Vision
Ravanan N, CEO of Oneindia and Executive Director at Dailyhunt, is...
Marathi family entertainer Aga Aga Sunbai! Kay Mhantay Sasubai? to stream on ZEE5 from March 19
Mumbai: After a successful theatrical run earlier this year, the Marathi family entertainer Aga Aga Sunbai! Kay Mhantay Sasubai? is...
Netflix opens Eyeline Studios in Hyderabad, strengthening investment in India’s AVGC sector
Mumbai: Netflix has announced the launch of Eyeline Studios in Hyderabad, marking a significant long-term investment in India’s Animation, Visual...
Amazon MX Player unveils 150+ new and returning shows in its biggest content slate for 2026
Mumbai: Amazon MX Player has announced its most expansive content slate yet, unveiling 150+ new and returning shows for 2026...
Great Ads Don’t Work If Nobody Sees Them Enough
A few years ago, when my primary forte was digital, I was having a heated discussion with a colleague who...
The underrated Brand Assets that last longer than CMO’s
Everyone wants the billboard. No one wants the barcode. In most marketing meetings, there’s a moment when the lights dim,...
The Rise of Contextual Creativity: How AI is Transforming Marketing: Adaptive Campaigns for Today’s Fast-Changing Audiences
Creativity has always been shaped by the world around it, yet today that world changes faster than any marketer can...
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
Social Media Tops Fraud Channels With 50% Cases but Remains Least Trusted by Users: Report
Brussels: A new study commissioned by Proximus Global has highlighted the growing threat that digital fraud and AI-generated scams pose...
62% of deepfake abuse cases involving women go unreported due to stigma: pi-labs Report
Mumbai: A new report by pi-labs has raised alarm over the rising misuse of artificial intelligence in the creation of...
Indians support women’s equality but traditional gender roles persist: Ipsos survey
Mumbai: A new global study by Ipsos reveals that Indians broadly support gender equality while continuing to hold on to...
Moneycontrol’s Global Wealth Summit 2026 To Host Global Investors And Policymakers On March 14 In Mumbai
Mumbai: At a time when global markets are navigating volatility, shifting capital flows and rapid technological disruption, India’s leading financial...
Trending vs Truth: CNN-News18 Launches ‘Health Matters’ to Decode Health Trends
Mumbai: At a time when viral reels and social media advice increasingly shape lifestyle choices, there is a growing need...
Ahead of the elections, NDTV PowerPlay Keralam sets the stage for the state’s most consequential political conversation; Chief Minister Pinarayi Vijayan to headline the event in Thiruvananthapuram on March 12
Mumbai: As Keralam’s political conversation intensifies ahead of the elections, NDTV PowerPlay Keralam brings together the leaders and ideas shaping...
Hyland appoints Kumaran Sasikanthan as Managing Director, India and SVP of Engineering
Delhi NCR: Hyland, the pioneer of The Content Innovation Cloud™, has announced the appointment of Kumaran Sasikanthan as Managing Director,...
Government orders Telegram to disable over 3,100 piracy-linked channels within three hours
New Delhi: The Ministry of Information and Broadcasting (MIB) has directed messaging platform Telegram to remove or disable access to...
IAB Tech Lab introduces CoMP framework to ensure commercial agreements before AI content crawling
Mumbai: IAB Tech Lab has announced the release of the Content Monetization Protocol (CoMP) Specification v1.0 for public comment, introducing...
MiQ launches AI-powered platform MiQ Sigma in India to drive high-performance marketing
Mumbai: MiQ, a global programmatic media company, has launched its proprietary AI-powered platform MiQ Sigma in India, marking a significant...
Affle Inc names Martin Price as Vice President, Products to drive AI-led platform strategy
San Francisco: Affle has announced the appointment of Martin Price as Vice President, Products, reinforcing the company’s commitment to accelerating...
Government exploring stronger measures for online safety and curbing misleading digital ads: Ashwini Vaishnaw
Mumbai:The Central government is examining additional measures to strengthen online safety, particularly for children and women, while also addressing the...
Ete Davies joins LePub as Global Chief Operating Officer
London: Ete Davies has joined LePub as Global Chief Operating Officer,...
Jumeirah and Soursop launch global cultural platform showcasing contemporary Arab creativity
Global: Jumeirah has partnered with creative studio Soursop to launch a...
Formula 1 and Disney extend ‘Fuel the Magic’ collaboration ahead of 2026 season
Mumbai: Formula 1 and Disney have announced the continuation of their...
Spardha Pandey named Lead – PR & Communications at Hero FinCorp
New Delhi: Spardha Pandey has joined Hero FinCorp as Lead – PR & Communications. In her new role, Pandey will...
Somerset Indus Capital Partners names SPAG FINN Partners as Strategic Communications Partner
Mumbai: Healthcare-focused private equity firm Somerset Indus Capital Partners has appointed SPAG FINN Partners as its strategic communications partner. The...
PR Professionals marks International Women’s Day with ‘Turning the Tables’ initiative at Sheroes Hangout Café
New Delhi: PR Professionals (PRP), an integrated communications firm and the flagship company of the PRP Group, marked International Women’s...
59% event attendees recall on-ground brand interactions, 55% show higher purchase intent: BookMyShow-EY-Parthenon Report
Mumbai: EY-Parthenon and BookMyShow have released a report titled ‘Beyond Attention. Into Immersion’, highlighting the rapid rise of experiential marketing...
Asianet Television Awards 2026 celebrates women with ‘She is the Colour’ theme
Mumbai: Asianet Television Awards 2026 celebrated excellence in Malayalam television with a special focus on women empowerment this year. The...
Super Chennai unveils ‘Super Chennai Manifesto 2026’ to build a global, resilient and future-ready city
Mumbai: Super Chennai, a citizen-led city branding and civic engagement movement, has unveiled the Super Chennai Manifesto 2026, a comprehensive...
Publicis Groupe acquires AdgeAI to strengthen AI-powered creative measurement capabilities
Mumbai: Publicis Groupe has acquired content intelligence and measurement firm AdgeAI...
Publicis Groupe acquires AdgeAI to strengthen AI-powered creative measurement capabilities
Mumbai: Publicis Groupe has acquired content intelligence and measurement firm AdgeAI...
Shantanu Narayen to step down as Adobe CEO after successor is appointed
Mumbai: Adobe has announced a leadership transition, stating that Shantanu Narayen...
Government orders Telegram to disable over 3,100 piracy-linked channels within three hours
New Delhi: The Ministry of Information and Broadcasting (MIB) has directed...
Greenlands Global appointed Managing Partner for Big FM Realty’s ₹1,200 crore mixed-use development
Mumbai: Greenlands Global Private Limited has been appointed as the Managing Partner for an upcoming mixed-use development by Big FM...
Ete Davies joins LePub as Global Chief Operating Officer
London: Ete Davies has joined LePub as Global Chief Operating Officer,...
MiQ launches AI-powered platform MiQ Sigma in India to drive high-performance marketing
Mumbai: MiQ, a global programmatic media company, has launched its proprietary AI-powered platform MiQ Sigma in India, marking a significant...
Serving Content That Informs, Entertains, and Enriches Bharat: Ravanan N on Oneindia’s Core Vision
Ravanan N, CEO of Oneindia and Executive Director at Dailyhunt, is a seasoned leader with over 25 years of experience...
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
Great Ads Don’t Work If Nobody Sees Them Enough
A few years ago, when my primary forte was digital, I was having a heated discussion with a colleague who...
TRAI Data Shows Continued Slide in Pay DTH Subscriber Base; Drops to 50.99 Million in December 2025 Quarter
New Delhi: India’s pay Direct-to-Home (DTH) television sector continued its downward trajectory in the quarter ending December 31, 2025, according...
Marathi family entertainer Aga Aga Sunbai! Kay Mhantay Sasubai? to stream on ZEE5 from March 19
Mumbai: After a successful theatrical run earlier this year, the Marathi family entertainer Aga Aga Sunbai! Kay Mhantay Sasubai? is...
Moneycontrol’s Global Wealth Summit 2026 To Host Global Investors And Policymakers On March 14 In Mumbai
Mumbai: At a time when global markets are navigating volatility, shifting capital flows and rapid technological disruption, India’s leading financial...
Spardha Pandey named Lead – PR & Communications at Hero FinCorp
New Delhi: Spardha Pandey has joined Hero FinCorp as Lead – PR & Communications. In her new role, Pandey will...
59% event attendees recall on-ground brand interactions, 55% show higher purchase intent: BookMyShow-EY-Parthenon Report
Mumbai: EY-Parthenon and BookMyShow have released a report titled ‘Beyond Attention. Into Immersion’, highlighting the rapid rise of experiential marketing...
NODWIN Gaming names Sonal Varma as Global Director – Live Events
Mumbai: NODWIN Gaming, a leader in new-age youth entertainment, gaming, and esports, has announced the appointment of Sonal Varma as...
